AKQA

Type: Company
Name: AKQA
Nationality: United States
First reported 7 hours ago - Updated 7 hours ago - 1 reports

Audi Starts Digital Agency Review

From the Audi Road Frustration Index campaign by AKQAAudi of America has begun a review of its digital agency business, according to people familiar with the matter.The pitch is part of a routine process that the automaker, part of Volkswagen, initiates ... [Published Advertising Age - 7 hours ago]
First reported 8 hours ago - Updated 8 hours ago - 1 reports

Here's Another Freaky Brand App That Shows How Much of Your Private Life Is Online

If you're anything like me, you might get a little freaked out by the Internet.Whatever you put out there exists, in some capacity, forever! But that neurotic voice in your head is probably drowned out when you capture the perfect photo of your dog giving ... [Published Adweek Online - 8 hours ago]
First reported Apr 16 2014 - Updated 10 hours ago - 1 reports

Twitter And Tumblr-Focused Analytics Provider Union Metrics Now Does Instagram, Too

Union Metrics[1], the social analytics platform whose most recent claim to fame was being the first to receive Tumblr’s blessing[2], is today rolling out a similar service for Instagram, as well as introducing a new suite which will pull Tumblr, Twitter ... [Published DailyMe.Com - Apr 16 2014]
First reported 11 hours ago - Updated 11 hours ago - 1 reports

Raising the Bar: AKQA

[embedded content]AKQA CEO and chairman Tom Bedecarre speaks to Open Mobile Media’s Robert Gray about how to create mobile campaigns that meet the ever-higher expecations of mobile users, using examples from Nike and Audi.Share this story: Recent ... [Published Mobile Marketing Magazine - 11 hours ago]
First reported Apr 14 2014 - Updated Apr 14 2014 - 1 reports

Sales Leads LatAm: Apple, Garnier, Nestum…

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.Apple - AKQA / Huge / New York Area / Kettle ::: Garnier ... [Published Portada - Apr 14 2014]
First reported Apr 11 2014 - Updated Apr 12 2014 - 1 reports

Apple blocks rival streaming services from iAd, expands its own digital ad team

, 11:18 am PT (02:18 pm ET) By AppleInsider StaffApple has reportedly banned British iTunes Radio competitor Bloom.fm from advertising on iAd, even as Apple looks set to expand its own digital reach by adding four new creative agencies to its outside ... [Published Apple Insider - Apr 11 2014]
First reported Apr 11 2014 - Updated Apr 11 2014 - 1 reports

Apple's Shifting Online Ad Strategy

isee5c.tumblr.comA screenshot of Apple's first Tumblr campaign, perhaps a harbinger of things to come.In what could foreshadow a sharp change in its online marketing strategy, Apple will work with four new digital advertising agencies, Ad Age reported ... [Published DailyMe.Com - Apr 11 2014]
First reported Apr 11 2014 - Updated Apr 11 2014 - 1 reports

Apple Could Be Moving Its Entire Ad Strategy Out Of The Mad Men Era And Into The Modern Day

isee5c.tumblr.comA screenshot of Apple's first Tumblr campaign, perhaps a harbinger of things to come.In what could foreshadow a sharp change in its online marketing strategy, Apple will work with four new digital advertising agencies, Ad Age reported ... [Published Business Insider - Apr 11 2014]
First reported Apr 11 2014 - Updated Apr 11 2014 - 1 reports

Zeno Group Singapore appoints creative lead

Zeno Group Singapore has appointed Stez Chong as creative group head.Chong will be responsible for leading creative strategy, content and technology, and driving creative excellence for the award-winning agency’s roster of local and regional clients. ... [Published Marketing-interactive.com - Apr 11 2014]
First reported Apr 10 2014 - Updated Apr 10 2014 - 1 reports

Apple adds four new digital agencies and signals holding company fight for $1bn-plus global ad account

It’s strange to see the is generic cialis good mighty Apple on the back foot but that seems to be the case in its titanic marketing battle with Samsung.Now Ad Age reports that the tech company is to hire four new digital agencies: WPP’s AKQA, IPG’s Huge ... [Published More About Advertising - Apr 10 2014]
First reported Apr 10 2014 - Updated Apr 10 2014 - 1 reports

Interactive ad: Wolfenstein: The New Order: Neumond Recordings Presents

To help launch Bethesda's upcoming game, 'Wolfenstein: The New Order' set in a dark, alternate 1960s where the Nazis won World War II and now control much of the world AKQA New York worked with COPILOT to create a fictional state-owned German record label ... [Published Best ads - Apr 10 2014]
Entities: AKQA, World War II, Germany
First reported Apr 10 2014 - Updated Apr 10 2014 - 1 reports

Just How Long Before TBWA Loses Apple?

A word of advice to agencies and clients alike. It's a given that you're not always going to get along. It's a given you will say things you later regret and will apologize for. It's a givenyou will likely part ways at one point or another. It's also ... [Published Media Post - Apr 10 2014]

Quotes

...(For the record, mine says, "You display a bleak outlook that can be manipulated for future gain." OK, then.) It also estimates your net worth and where you might be spotted and guesses what your passwords could be
"We've always enjoyed Union Metrics products and appreciated their ability to simply yet intelligently synthesize engagement trends that help shape our social strategies,” said Greg Schindler, Marketing Manager at Funny Or Die. “Union Metrics for Instagram is no exception, as we now have a wealth of information in a dashboard view to help us steer our Instagram program in a smarter direction that leads to more enjoyment for our followers, better engagement to our content, and further exposure for our brand."
...Dove has launched a new global campaign "Patches", a 4-minute video following women who are given fake pharmaceutical "beauty patches" to test. "The placebo patches make women in the mock clinical trial feel more beautiful. Then they're surprised, in some cases tearfully, when they discover the mysterious and convincingly packaged "RB-X" patch contained no active ingredient other than their own increased confidence." , reports Ad Age
Mr. Heiselman confirmed by email that he accepted "an exciting new role at Apple after 14 fantastic years at Wolff Olins" but referred further questions to Apple. An Apple spokeswoman declined to comment

More Content

All (83) | News (77) | Reports (0) | Blogs (4) | Audio/Video (0) | Fact Sheets (1) | Press Releases (1)
sort by: Date | Relevance
Audi Starts Digital Agency Review [Published Advertising Age - 7 hours ago]
Here's Another Freaky Brand App That Shows How ... [Published Adweek Online - 8 hours ago]
Raising the Bar: AKQA [Published Mobile Marketing Magazine - 11 hours ago]
Jim Moffatt returns to expand R/GA in Asia [Published Campaign Asia-Pacific - 16 hours ago]
Twitter And Tumblr-Focused Analytics Provider U... [Published DailyMe.Com - Apr 16 2014]
Twitter And Tumblr-Focused Analytics Provider U... [Published TechCrunch - Apr 16 2014]
Union Metrics Announces Two New Social Media An... [Published PRWeb - Apr 16 2014]
Sales Leads LatAm: Apple, Garnier, Nestum… [Published Portada - Apr 14 2014]
Apple Continues to Revamp Marketing Efforts Wit... [Published Wall St. Cheat Sheet - Apr 12 2014]
Apple Continues to Revamp Marketing Efforts Wit... [Published Wall St. Cheat Sheet - Apr 12 2014]
Apple's Shifting Online Ad Strategy [Published DailyMe.Com - Apr 11 2014]
Wolff Olins Global CEO Karl Heiselman Leaves to... [Published Advertising Age - Apr 11 2014]
Apple blocks rival streaming services from iAd,... [Published Apple Insider - Apr 11 2014]
Apple Could Be Moving Its Entire Ad Strategy Ou... [Published Business Insider - Apr 11 2014]
Apple Renews Advertising Efforts With Four New ... [Published Wall St. Cheat Sheet - Apr 11 2014]
Apple Renews Advertising Efforts With Four New ... [Published Wall St. Cheat Sheet - Apr 11 2014]
Zeno Group Singapore appoints creative lead [Published Marketing-interactive.com - Apr 11 2014]
Thursday Apple Rumors: Apple Gears Up for Heavy... [Published InvestorPlace.com - Apr 10 2014]
Apple adds four new digital agencies and signal... [Published More About Advertising - Apr 10 2014]
Interactive ad: Wolfenstein: The New Order: Neu... [Published Best ads - Apr 10 2014]
Just How Long Before TBWA Loses Apple? [Published Media Post - Apr 10 2014]
Report: Apple set to add four new ad agencies a... [Published MacNN - Apr 10 2014]
Apple searching for new ad agencies following c... [Published 9 to 5 Mac - Apr 09 2014]
Apple Expanding Marketing Efforts with New Ad A... [Published MacRumors: Mac News and Rumors - All Stories - Apr 09 2014]
Apple Poised to Add Four Digital Agencies, Incl... [Published Advertising Age - Apr 09 2014]
Messaging App Line Seeks U.S. Ad Agencies to He... [Published Adweek Online - Apr 08 2014]
Movings/Shakings: 7 April [Published StopPress New Zealand - Apr 07 2014]
TRANSMEDIA SF AND STARTUP WEEKEND ANNOUNCE FIRS... [Published Free Press Release - Apr 04 2014]
Future Lions To 'Rise' At This Year's Competition [Published Media Post - Apr 03 2014]
Young Creatives: Future Lions Issues Call for E... [Published Creativity - Apr 02 2014]
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Blogs

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Apple Continues to Revamp Marketing Efforts Wit... [Published Wall St. Cheat Sheet - Apr 12 2014]
Source: Thinkstock Apple ( NASDAQ:AAPL ) has hired a prominent branding agency executive in a move that appears to be part of a major marketing overhaul being undertaken by the Cupertino-based company. According to advertising industry news site ...
Apple Renews Advertising Efforts With Four New ... [Published Wall St. Cheat Sheet - Apr 11 2014]
Source: Thinkstock Apple ( NASDAQ:AAPL ) will soon be partnering with four more digital ad agencies in a move that may signal a renewed marketing effort from the iPhone maker, reports advertising industry news site AdAge . Apple’s new agencies ...
Apple searching for new ad agencies following c... [Published 9 to 5 Mac - Apr 09 2014]
Ad Age reports that Apple is planning to hire as many as  four new digital ad agencies . Evidence presented in the latest Samsung-Apple lawsuit earlier this week revealed that Phil Schiller, the Cupertino company’s SVP of marketing, was shaken ...
Apple Expanding Marketing Efforts with New Ad A... [Published MacRumors: Mac News and Rumors - All Stories - Apr 09 2014]
Apple is planning to expand and improve marketing efforts by partnering with four new digital ad agencies, including WPP's AKQA, Interpublic Group's Huge, Area 17, and Kettle, reports Ad Age . The agencies will work on digital strategy and user experience, ...
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Press Releases

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Tom Bedecarre, Founder and Chairman of AKQA, na... [Published Financial Services - Nov 17 2013]
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