Altimeter Group

Type: Company
Name: Altimeter Group
First reported 3 hours ago - Updated 3 hours ago - 1 reports

Innovation and the Adoption of Cloud Computing

Adoption of the cloud is on the rise amongst companies of all sizes, all around the world. It is recognized by industry professionals as a cost-effective, reliable, and low-risk technology that can assist the growth and development of all types of businesses. ... [Published Midsize Insider - 3 hours ago]
First reported 9 hours ago - Updated 9 hours ago - 1 reports

How the Collaborative Economy Will Affect Marketing And Advertising

For the better part of the past year, Altimeter Group analyst Jeremiah Owyang has been trumpeting what's called the collaborative economy. Loosely defined, it's all about people getting what they need and want from each other without buying. Think Uber, ... [Published Adrants - 9 hours ago]
First reported 14 hours ago - Updated 14 hours ago - 1 reports

The Company Behind the World's Craziest Viral Video Campaigns

The marketing company's viral videos have generated millions of laughs (and dollars) by shocking the bejeezus out of viewers.Before 20th Century Fox released the film Devil's Due in January, New York City-based Thinkmodo built a robotic, but realistic, ... [Published inc.com - 14 hours ago]
First reported Apr 21 2014 - Updated Apr 21 2014 - 1 reports

Digital Transformation and the Digital Customer Experience

Business success in the era of digital transformation requires a thorough understanding of the digital customer experience (DCX). Businesses that embrace digital transformation, according to Gartner, will be able to spot opportunities and act in a matter ... [Published inc.com - Apr 21 2014]
First reported Apr 17 2014 - Updated Apr 17 2014 - 1 reports

Digital disruption is changing business, but technology isn't the only answer

Brian Solis is principal analyst at Altimeter Group, a research firm focused on disruptive technology. He's also a digital anthropologist and futurist who studies and the effects of emerging technology on business and society. It's part of our life now ... [Published Atlanta Journal And Constitution - Apr 17 2014]
First reported Apr 11 2014 - Updated Apr 11 2014 - 1 reports

Why you should invest in the sharing economy

We are just a few weeks away from our inaugural two-day  Splash Oakland event , taking place on May 6th and 7th. I will be moderating a panel discussing the future of marketplaces/the sharing economy with CEOs and investors betting on this segment.The ... [Published Vator.tv - Apr 11 2014]
First reported Apr 10 2014 - Updated Apr 10 2014 - 1 reports

Businesses benefit from digital transformations

Companies that successfully navigate digital transformations will gain an advantage over competitors, increase customer loyalty and empower their workforce, according to a new report.The Digital Transformation: Why and how companies are investing in new ... [Published CorpComms - Apr 10 2014]
First reported Apr 10 2014 - Updated Apr 10 2014 - 1 reports

Jeremiah Owyang: The White House Embraces the Maker Movement

InsightaaS: Those interested in social media are familiar with Jeremiah Owyang , who did seminal research on the topic when he was at Forrester, and left with colleague Charlene Li to form the Altimeter Group in 2008. Owyang continues to be one of the ... [Published Insightaas - Apr 10 2014]
First reported Apr 08 2014 - Updated Apr 08 2014 - 1 reports

Altimeter: Technology Should Not Lead Digital Transformation

Companies that allow technology to drive their digital transformation are making a big mistake, according to a new Altimeter Group study, "Digital Transformation." Instead, digital transformation should be driven by the expectations of digital custom ... [Published CMO.com - Apr 08 2014]
First reported Apr 05 2014 - Updated Apr 05 2014 - 1 reports

5 “INfluencers” All Marketers Should Follow

@LinkHumansThough it has recently been opened up to us mere mortals, the LinkedIn publishing tool was initially only given to the cream of the thought-leadership crop. The “INfluencers” Program went live back in 2012, with the main goal of allowing major ... [Published Business 2 Community - Apr 05 2014]
First reported Apr 02 2014 - Updated Apr 02 2014 - 1 reports

What are the 12 Pillars of Innovation? (infographic)

Innovation as a subject is the topic of numerous expert presentations, internal discussions at corporations large and small. Here is a small and nifty infographic that is also taking a stab at what principles make for a strong innovation engine.It's created ... [Published Medical Device & Diagnostic Industry - Apr 02 2014]
First reported Mar 28 2014 - Updated Mar 28 2014 - 1 reports

What You Need to Know About the Collaborative Economy [Infographic]

For the better part of the past year, Altimeter Group Analyst Jeremiah Owyang has been trumpeting what he calls the collaborative economy . Loosely defined, it's all about people getting what they need and want from each other without out buying. Think ... [Published Adrants - Mar 28 2014]

Quotes

With each production, the team temporarily grows. "We expand up to 50 people based upon the project, and then we contract to our lean mean size. Everything we do requires a whole different army" Percelay said
"If you're a NASCAR race track, you should absolutely post during other NASCAR races because you know your fans are online. However, your fans might not be as tuned in during the opening ceremony for the Winter Olympics, so don't waste your resources" she said
Wynne said being funny in 140 characters is an acquired skill. In general, Arena avoids being mean spirited and crude, as well as over-tweeting. "Over-tweeting can be really annoying and is a guaranteed unfollow for repeat offenders. And no one wants unfollows, else we'll have to shoot the writers" he said

More Content

All (55) | News (43) | Reports (0) | Blogs (12) | Audio/Video (0) | Fact Sheets (0) | Press Releases (0)
sort by: Date | Relevance
Innovation and the Adoption of Cloud Computing [Published Midsize Insider - 3 hours ago]
How the Collaborative Economy Will Affect Marke... [Published Adrants - 9 hours ago]
The Company Behind the World's Craziest Viral V... [Published inc.com - 14 hours ago]
Digital Transformation and the Digital Customer... [Published inc.com - Apr 21 2014]
Digital disruption is changing business, but te... [Published Atlanta Journal And Constitution - Apr 17 2014]
Digital disruption is changing business, but te... [Published The Next Web - Apr 16 2014]
Digital disruption is changing business, but te... [Published The Next Web - Apr 16 2014]
Social media training should educate workers on... [Published Business Insurance - Apr 13 2014]
Why you should invest in the sharing economy [Published Vator.tv - Apr 11 2014]
Businesses benefit from digital transformations [Published CorpComms - Apr 10 2014]
Jeremiah Owyang: The White House Embraces the M... [Published Insightaas - Apr 10 2014]
The Top 5 CX Challenges and How to Fix Them [Published TeleTech - Apr 09 2014]
Altimeter: Technology Should Not Lead Digital T... [Published CMO.com - Apr 08 2014]
What #NotYourAsianSidekick Meant to Twitter, Q&... [Published SiliconANGLE - Apr 07 2014]
How to live tweet an event: 7 best practices [Published Tech Republic - Apr 07 2014]
Social Customer Service Isn’t Going Anywhere [Published Business 2 Community - Apr 06 2014]
5 “INfluencers” All Marketers Should Follow [Published Business 2 Community - Apr 05 2014]
The Hubbies: PR Awards For Digital Creatives [Published Silicon Valley Watcher - conversations and obse ... - Apr 03 2014]
CEOs You Should Follow on Twitter [Published Metis Communications - Apr 02 2014]
What are the 12 Pillars of Innovation? (infogra... [Published Medical Device & Diagnostic Industry - Apr 02 2014]
Are Social Media Managers And Consultants Becom... [Published CEOWorld Magazine - Apr 01 2014]
Successful People use non-digital solutions to ... [Published CEOWorld Magazine - Mar 31 2014]
10 wacky brand voices that have way too much fu... [Published Tech Republic - Mar 28 2014]
What You Need to Know About the Collaborative E... [Published Adrants - Mar 28 2014]
AOL's New Ad Platform Tries to Break the Digita... [Published Mashable - Mar 26 2014]
How Will You #EvolveMKTG? [Published Vocus PR - Mar 25 2014]
How to Develop Buyer Personas (Part 1) [Published Business 2 Community - Mar 22 2014]
Craigslist: Unstoppable resource or Internet fo... [Published CNNMoney.com - Mar 21 2014]
Share Your Digital Marketing Insights With Alti... [Published CMO.com - Mar 21 2014]
Jeremiah Owyang: Sharing is the New Buying – ho... [Published Insightaas - Mar 19 2014]
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Blogs

sort by: Date | Relevance
Digital disruption is changing business, but te... [Published The Next Web - Apr 16 2014]
Brian Solis is principal analyst at Altimeter Group, a research firm focused on disruptive technology. He’s also a digital anthropologist and futurist who studies and the effects of emerging technology on business and society. It’s pretty easy to get ...
What #NotYourAsianSidekick Meant to Twitter, Q&... [Published SiliconANGLE - Apr 07 2014]
Twitter will stay cool and relevant, not only because of the influencers who make snarky, witty tweets that make us laugh, but, also because of the campaigns that have larger political goals. These progressive users represent the cool that money can’t ...
The Hubbies: PR Awards For Digital Creatives [Published Silicon Valley Watcher - conversations and obse ... - Apr 03 2014]
The first Hubbies awards ( winners  above) were presented in San Francisco earlier this week recognizing breakthrough digital creative work. It is organized by a new publication  The Hub , a sister publication to PR Week. Steve Barrett, (below, right) ...
Altimeter Group Launches Social Data Intelligen... [Published Marketwire - Breaking News Releases - Mar 18 2014]
Research and Consulting Firm Empowers Companies to Turn Social Data Into Actionable Intelligence ...
New Oracle Social Cloud eBook Sheds Light on th... [Published Marketwire - Breaking News Releases - Mar 14 2014]
Oracle Social Cloud and Altimeter Group Identify Six Steps to Becoming a Social Business ...
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