Altimeter Group

Type: Company
Name: Altimeter Group
First reported Jul 23 2014 - Updated 9 hours ago - 4 reports

People are more important than technology, according to new Altimeter Group study

The Altimeter Group has just released The 2014 State of Digital Transformation, its second report on the topic this year. Principal analyst Brian Solis spent time researching and interviewing leading businesses from different industries to see how they ... [Published Atlanta Journal And Constitution - 9 hours ago]
First reported 16 hours ago - Updated 16 hours ago - 1 reports

How Mobile Advertising Boosted Facebook's Revenue

July 23 (Bloomberg) -- Altimeter Group Analyst Rebecca Lieb examines Facebook’s second quarter sales rise to two-point-nine-billion dollars through mobile advertising. She speaks with Pimm Fox, Praveen and Alex Barinka on "Taking Stock." (Source: Blo ... [Published BusinessWeek - 16 hours ago]
First reported 22 hours ago - Updated 22 hours ago - 1 reports

News Scan: VC investments at 14-year high thanks to tech; The 9-5 life isn't for Millennials; More

Technology drives VC investments to 14-year highVenture capital, or VC, investments hit $13 billion in the second quarter--the highest point since the dotcom days--and much of it was driven by confidence in the technology sector. According to an article ... [Published Fierce CIO - 22 hours ago]
First reported Jul 22 2014 - Updated Jul 22 2014 - 2 reports

Company cultures must change for digital transformation

Call for cultures to changeFor companies whose aim is to develop into modern digital companies, the biggest challenge they face is to reform company cultures, an independent report has found.Altimeter, a research and consulting firm focused on digital ... [Published The E Word - Jul 22 2014]
First reported Jul 21 2014 - Updated Jul 22 2014 - 1 reports

Will consumers 'Buy' on Facebook?

Facebook is testing a "Buy" button that would allow users to make on-site purchases.Users on desktop or mobile will be able to click the Buy call-to-action button on ads and Page posts to purchase a product directly from a business without leaving Fa ... [Published Retail Wire - Jul 21 2014]
First reported Jul 22 2014 - Updated Jul 22 2014 - 1 reports

What’s the future of business?

If you’re in marketing, you know that today’s connected, mobile, social world has transformed business as we know it. Your customers are in charge—meaning, they’re no longer interested in just products. Today’s empowered customers buy experiences; they ... [Published Vision Critical - Jul 22 2014]
First reported Jul 22 2014 - Updated Jul 22 2014 - 1 reports

Facebook tests consumer ‘Buy’ button to help businesses

Facebook is now testing a new feature to help businesses drive sales through the site in News Feed and on Pages.With the feature, people on desktop or mobile can click the “Buy” button on ads and Page posts to purchase a product directly from a business ... [Published Christian Retailing - Jul 22 2014]
First reported Jul 21 2014 - Updated Jul 21 2014 - 3 reports

88% of Organizations Are Undergoing a ‘Digital Transformation,’ According to Study by Brian Solis of Altimeter Group by @wonderwall7

A new report,  The State of Digital Transformation,  released today by Brian Solis of Altimeter Group, discusses the phenomenon of “digital transformation” and what it means to the online business and marketing industry now and beyond. Among its findings, ... [Published Search Engine Journal - Jul 21 2014]
First reported Jul 21 2014 - Updated Jul 21 2014 - 1 reports

Altimeter Group Releases New Study on the State of Digital Transformation

New 2014 Data Identifies Key Trends & Shows How Companies Are Investing in Digital Customer Experience ... [Published Marketwire - Breaking News Releases - Jul 21 2014]
First reported Jul 18 2014 - Updated Jul 19 2014 - 1 reports

Facebook says: If you Like it, Buy it.

NEW YORK (CNNMoney) Facebook is looking for some new fans: It wants to help small business owners up their ecommerce game.The social media giant announced Thursday that it's testing a new Buy button feature with "a few" small and medium-sized businesses ... [Published CNN Money - Jul 18 2014]
First reported Jul 14 2014 - Updated Jul 14 2014 - 1 reports

Infographic: Learning from the Most Socially Engaged Companies on LinkedIn

On social media, relationship building is one of the most important—and undefined—tasks an organization is challenged with. Just as with personal relationships, brands and organizations need to spend time listening to and engaging with their customers ... [Published PRandMarketingnetwork - Jul 14 2014]
First reported Jun 27 2014 - Updated Jun 27 2014 - 2 reports

The best thing I ever created: What is mediumalism?

Brian Solis is a Principal Analyst at Altimeter Group, a research-based advisory firm that helps companies thrive with disruptive technologies. This post was originally published on the Shutterstock blog and has been... Keep reading → ... [Published The Next Web.com - Jun 27 2014]

Quotes

...1 billion invested way back in the first quarter of 2001." But the news gets even better for technology. "Basically, tech is where it's at. In a statement, Mark McCaffrey, technology partner at PwC, calls it a 'megatrend' that 'disrupts entire industries by bringing the suppliers even closer to consumers.' VCs are passionately pursuing technology investments at greater frequency and for greater dollar amounts."
"The role of marketing is bigger than just awareness and discovery, it's about the relationship" said Brian Solis, principal analyst at Altimeter Group and author of the report
"The realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touch point in the customer experience lifecycle."
"We see the intersection of payments and digital media as an opportunity to revolutionize how consumers use credit and debit cards, while helping retailers to connect and communicate with their offline shoppers -- much in the same way the Internet has enabled online stores to create relationships with their online customers" it said

More Content

All (92) | News (74) | Reports (0) | Blogs (18) | Audio/Video (0) | Fact Sheets (0) | Press Releases (0)
sort by: Date | Relevance
People are more important than technology, acco... [Published Atlanta Journal And Constitution - 9 hours ago]
People are more important than technology, acco... [Published Venturebeat - 9 hours ago]
People are more important than technology, acco... [Published Venturebeat - 10 hours ago]
How Mobile Advertising Boosted Facebook's Revenue [Published BusinessWeek - 16 hours ago]
News Scan: VC investments at 14-year high thank... [Published Fierce CIO - 22 hours ago]
PageTraffic Buzz to Cover Search Marketing Expo... [Published Street Sweeper - Jul 23 2014]
Most Companies Expect CMO to Lead Digital Trans... [Published Advertising Age - Jul 23 2014]
Company cultures must change for digital transf... [Published The E Word - Jul 22 2014]
Facebook, Twitter Push E-Commerce, Like It Or Not [Published Information Week - Jul 22 2014]
Enterprise Collaboration Will Drive Digital Tra... [Published CIO Australia - Jul 22 2014]
What’s Your Definition of ‘Digital’ in Banking? [Published The Financial Brand - Jul 22 2014]
What’s the future of business? [Published Vision Critical - Jul 22 2014]
Facebook tests consumer ‘Buy’ button to help bu... [Published Christian Retailing - Jul 22 2014]
Will consumers 'Buy' on Facebook? [Published Retail Wire - Jul 21 2014]
88% of Organizations Are Undergoing a ‘Digital ... [Published Search Engine Journal - Jul 21 2014]
Altimeter Group Releases New Study on the State... [Published BusinessWeek - Jul 21 2014]
Altimeter Group Releases New Study on the State... [Published Marketwire - Breaking News Releases - Jul 21 2014]
88% of Organizations Are Undergoing a ‘Digital ... [Published Search Engine Journal - Jul 21 2014]
88% of Organizations Are Undergoing a ‘Digital ... [Published Pronet Advertising - Jul 21 2014]
What to Expect at Elevate New York [Published BizBash - Jul 21 2014]
World Marketing & Sales Forum Comes to Australia [Published Australian PC World - Jul 21 2014]
Facebook says: If you Like it, Buy it. [Published CNN Money - Jul 18 2014]
Apple Gets Serious About Social, Adds Familiar ... [Published CIO Australia - Jul 17 2014]
Why Online Audiences' Mobile Migration Isn't Al... [Published Advertising Age - Jul 15 2014]
Infographic: Learning from the Most Socially En... [Published PRandMarketingnetwork - Jul 14 2014]
Uber Tussles With Lyft Wooing Drivers With $1,0... [Published Bloomberg - Jul 14 2014]
Christer Holloman: Five steps to measure ROI on... [Published HRreview - Jul 14 2014]
Live Your Brand the Way Your Customers Do, Says... [Published PRandMarketingnetwork - Jul 12 2014]
Sun Valley: Where in the World is Marissa Mayer? [Published Variety - Jul 11 2014]
Three years in, future of Google Plus remains u... [Published Greater Milwaukee Today - Jul 11 2014]
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People are more important than technology, acco... [Published Venturebeat - 10 hours ago]
Image Credit: Brian Solis The Altimeter Group has just released The 2014 State of Digital Transformation, its second report on the topic this year. Principal analyst Brian Solis spent time researching and interviewing leading businesses from different ...
Altimeter Group Releases New Study on the State... [Published Marketwire - Breaking News Releases - Jul 21 2014]
New 2014 Data Identifies Key Trends & Shows How Companies Are Investing in Digital Customer Experience ...
88% of Organizations Are Undergoing a ‘Digital ... [Published Search Engine Journal - Jul 21 2014]
A new report, The State of Digital Transformation, released today by Brian Solis of Altimeter Group, discusses the phenomenon of “digital transformation” and what it means to the online business and marketing industry now and beyond. Among its findings, ...
88% of Organizations Are Undergoing a ‘Digital ... [Published Pronet Advertising - Jul 21 2014]
A new report, The State of Digital Transformation, released today by Brian Solis of Altimeter Group, discusses the phenomenon of “digital transformation” and what it means to the online business and marketing industry now and beyond. Among its findings, ...
Social Silliness: Search, Collaboration, Fear [Published Beyond Search - Jul 05 2014]
I am not able to recall which conference featured a speaker who said, “Social search is the future of search.” At this same event, social was the solution to cost control, competitive intelligence, and silos of information. I napped through the first ...
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