Direct Marketing Associations

Type: Organization
Name: Direct Marketing Associations
First reported 41 mins ago - Updated 41 mins ago - 1 reports

U.S. Supreme Court Update - September 2014

The Supreme Court is set to hear three state tax cases during its 2014-2015 term. The three cases, Alabama Department of Revenue v. CSX Transportation, Inc.; Comptroller of the Treasury of Maryland v. Wynne; and Direct Marketing Association v. Brohl, ... [Published JD Supra - 41 mins ago]
First reported 1 hour ago - Updated 1 hour ago - 1 reports

Gilt Founder Alexis Maybank Is 2014 DMA Hall-of-Fame Inductee

The Direct Marketing Association (DMA) today announced that Alexis Maybank , founder and strategic advisor, Gilt , will be inducted into the DMA Hall of Fame during DMA2014 , The Global Event for Data-Driven Marketers — held October 25-30 in San Diego.  ... [Published Direct Marketing Association - 1 hour ago]
First reported Sep 16 2014 - Updated 3 hours ago - 2 reports

Several File Briefs in Support of DMA's Supreme Court Case

Share this article:U.S. Chamber of Commerce and others side with the Direct Marketing Association in its tax jurisdiction case against Colorado.Oral arguments in case slated for December.Several organizations have filed amicus curiae briefs with the Supreme ... [Published dmnews.com - 3 hours ago]
First reported 6 hours ago - Updated 4 hours ago - 1 reports

News - Promotional Products Week ROCKS London

Students from Brunel University supported the BPMA (British Promotional Merchandise Association) in raising the profile of Promotional Products Week which runs from 15-19th September. The striking pink T shirts and Umbrellas created quite a stir across ... [Published The Sales Pro - 6 hours ago]
First reported 7 hours ago - Updated 7 hours ago - 1 reports

DMA addresses privacy concerns through new code of practice

The UK Direct Marketing Association (DMA) has released a code of practice to address consumer concerns around data privacy and UK marketing practices, with the aim to ‘inspire the industry’ to serve each customer with ‘fairness and respect’. The code ... [Published The Lawyer - 7 hours ago]
First reported Sep 16 2014 - Updated Sep 16 2014 - 1 reports

Adopting mobile marketing for the masses

Mobile marketing is the next big think for marketers, yet investment in this incredibly engaging channel remains low. Here, we look at why and how marketers can get better at mobile marketingMobile is fast becoming the ‘It Girl’ in marketing circles today, ... [Published CMO - Sep 16 2014]
First reported Sep 12 2014 - Updated Sep 12 2014 - 1 reports

EWA Hires Beerbower (9/12/14)

Sarah Stewart Beerbower joined the Enterprise Wireless Alliance (EWA) in the newly created position of director, sales and service. She will be responsible for the direction and management of all EWA sales objectives directed toward membership recruitment ... [Published Radio Resource Magazine - Sep 12 2014]
First reported Sep 12 2014 - Updated Sep 12 2014 - 1 reports

Direct Marketing Association Code orders marketers to go above and beyond data protection laws

The Direct Marketing Association (DMA) has released a new code obliging marketing businesses and individuals to be transparent when obtaining personal data.  Members of the DMA needed to comply with the code from 18 August, although non-members are encouraged ... [Published Matthew Arnold & Baldwin LLP - Sep 12 2014]
First reported Sep 12 2014 - Updated Sep 12 2014 - 1 reports

The 4 Digital Marketing Tools Every Business Needs

Traditional marketing is not dead!  People watch television (although commercials seem to be dominated by cell phone service providers, automobile manufacturers and insurance companies). People still listen to the radio and read magazines. Some see the ... [Published Business 2 Community - Sep 12 2014]
First reported Sep 11 2014 - Updated Sep 11 2014 - 2 reports

Spotlight on…DMA files opening brief in Supreme Court case DMA v. Brohl

The Direct Marketing Association filed this week its opening brief in the case of DMA v. Brohl, which will be heard by the Supreme Court of the United States during its upcoming term.The court will consider the question of whether federal courts may hear ... [Published Fierce CMO - Sep 11 2014]
First reported Sep 11 2014 - Updated Sep 11 2014 - 1 reports

DMA Presents ‘Avoiding Agency Silos’ Panel Discussion at 2014 Advertising Week

2014 Mike Hughes Creativity Award Finalists to Be AnnouncedThe Direct Marketing Association (DMA) today announced that it will be presenting a lively panel discussion — “Avoiding Agency Silos: A Look at the Engagement Agency in Today’s Marketing Mix” ... [Published Direct Marketing Association - Sep 11 2014]
First reported Sep 11 2014 - Updated Sep 11 2014 - 1 reports

Implementing data-driven marketing

In August this year, the DMASA (Direct Marketing Association of South Africa) welcomed Pegg Nadler to give two one-day workshops on data-driven marketing.… | Send to a friend…read moreSource: Biz Community ... [Published PhotographerSA - Sep 11 2014]

Quotes

"Campaigns run by Oil & Gas IQ on behalf of our clients are highly targeted. We align our campaigns to support your specific goals, whether they are thought leadership or lead generation. Working regionally or globally with Oil & Gas IQ you can be certain that your goals will be met, sales pipelines strengthened and target markets covered" said John Kearns, Business Development, Oil & Gas IQ
...Please write "Biz Calendar' in subject line. TUESDAY, SEPTEMBER 16"
...important to DMA members and every business that operates across state lines," said Thomas J Benton, CEO/COO of the DMA, in a  statement . "The Court's decision will have a significant impact on marketers' ability to protect their customers' data and privacy in Colorado and in the other states nationwide. DMA is pleased to be representing and defending the $156 billion data-driven marketing economy–as well as consumers who shop online–in this case."
...As Martha Bush of Sigma Marketing said "It's not the data - it's what you do with it that makes the difference" , and in order to do the right thing companies must create internal data governance policies which cover information security, transparency, choice...

More Content

All (185) | News (160) | Reports (0) | Blogs (24) | Audio/Video (0) | Fact Sheets (0) | Press Releases (1)
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U.S. Supreme Court Update - September 2014 [Published JD Supra - 41 mins ago]
Gilt Founder Alexis Maybank Is 2014 DMA Hall-of... [Published Direct Marketing Association - 1 hour ago]
Several File Briefs in Support of DMA's Supreme... [Published dmnews.com - 3 hours ago]
News - Promotional Products Week ROCKS London [Published The Sales Pro - 6 hours ago]
DMA addresses privacy concerns through new code... [Published The Lawyer - 7 hours ago]
Business, Tax Groups Show Support for DMA in U.... [Published Direct Marketing Association - Sep 16 2014]
Oil & Gas IQ Publishes New Sponsorship Pack [Published Individual.com - Sep 16 2014]
Adopting mobile marketing for the masses [Published CMO - Sep 16 2014]
Business Events Calendar for Week of Sept. 15, ... [Published San Diego Business Journal - Sep 12 2014]
EWA Hires Beerbower (9/12/14) [Published Radio Resource Magazine - Sep 12 2014]
Direct Marketing Association Code orders market... [Published Matthew Arnold & Baldwin LLP - Sep 12 2014]
The 4 Digital Marketing Tools Every Business Needs [Published Business 2 Community - Sep 12 2014]
Spotlight on…DMA files opening brief in Supreme... [Published Fierce CMO - Sep 11 2014]
DMA Files Brief in Supreme Court Case vs. Colorado [Published dmnews.com - Sep 11 2014]
DMA Presents ‘Avoiding Agency Silos’ Panel Disc... [Published Direct Marketing Association - Sep 11 2014]
Implementing data-driven marketing [Published PhotographerSA - Sep 11 2014]
Expert Support Provider Vitalyst Announces Judy... [Published PRWeb - Sep 11 2014]
Implementing data-driven marketing [Published Biz Community - Sep 11 2014]
Social Media Paid Advertising (2015-01-23, TBC,... [Published E-Consultancy.com - Sep 10 2014]
DMCNY Honors Biegel For Service to Data Industry [Published Chief Marketer - Sep 10 2014]
LEGO balances digital and physical [Published WARC - Sep 10 2014]
Five Steps To Optimize Your Email Segmentation ... [Published Business 2 Community - Sep 09 2014]
DMCNY Bestows 2014 Mal Dunn Leadership Award up... [Published Direct Marketing Association - Sep 09 2014]
DMA Fights for Consumer Privacy, Files Opening ... [Published Direct Marketing Association - Sep 09 2014]
Review: ‘Retention Fundraising’ by Roger Craver [Published UK Fundraising - Sep 09 2014]
HMRC stance on direct mail VAT threatens charities [Published Accountancy Live - Sep 08 2014]
Southeast State & Local Tax: Important Developm... [Published JD Supra - Sep 05 2014]
Summit.OAS.manager.display("x59"); [Published AdvisorOne - Sep 05 2014]
Charity Tax Group wants 'urgent assurances' fro... [Published ThirdSector - Sep 05 2014]
CTG seeks assurances over apparent change to bu... [Published Charity Times - Sep 05 2014]
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Blogs

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November and December arguments, day by day [Published SCOTUSblog - Sep 04 2014]
The Supreme Court on Thursday released the calendars of oral arguments for the sessions beginning on November 3 and December 1 .  The Court will hear two arguments at each of the public sittings; no hearings will be held in the afternoons.  Each session ...
John T. Spitznagel Has Been Recognized by Ameri... [Published PR.com Press Releases - Sep 04 2014]
Farmingdale, NY, September 04, 2014 --( PR.com )-- John T. Spitznagel was born in Auburn, New York. He earned his B.S. in English at Rider University and his M.B.A. in Marketing at Fairleigh Dickinson University. Currently, he is the Chief Executive ...
ixigo Named One of the 50 Hottest Brands in Del... [Published PR.com Press Releases - Aug 30 2014]
Gurgaon, India, August 30, 2014 --( PR.com )-- ixigo.com, India’s leading travel planning & search engine and the brand behind the top travel apps in India, has been recognised as one of the 50 hottest brands in Delhi NCR. This award was conferred at ...
John T. Spitznagel Has Been Recognized by Ameri... [Published PR.com Press Releases - Jul 30 2014]
Farmingdale, NY, July 30, 2014 --( PR.com )-- John T. Spitznagel was born in Auburn, New York. He earned his B.S. in English at Rider University and his M.B.A. in Marketing at Fairleigh Dickinson University. Currently, he is the Chief Executive Officer ...
Time for digital emancipation [Published Doc Searls Weblog - Jul 27 2014]
Civilization is a draft. Provisional. Scaffolded. Under construction. For example: That’s Thomas Jefferson ‘s  rough draft  of the  Declaration of Independence . The Declaration hasn’t changed since July 4, 1776, but the Constitution built on it ...
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Press Releases

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CakeMail Unveils Email Deliverability Quiz of 2013 [Published PR Newswire - Dec 04 2013]
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