Google AdWords

Type: Product
Name: Google AdWords
First reported 1 hour ago - Updated 1 hour ago - 1 reports

5 Things You Can’t Overlook in Your AdWords Campaign

We are constantly speaking with businesses of all sizes concerning their AdWords campaign performance and we tend to always see that many campaigns are overlooking some very simple things that really impact the performance and their results.These five ... [Published Business 2 Community - 1 hour ago]
First reported 9 hours ago - Updated 9 hours ago - 1 reports

Google Is Changing the Close Variant Matching Option in AdWords

Currently, advertisers have the option to include or exclude close variant matching to exact and phrase match keywords in Google AdWords, but starting in late September, that’s going to change. On August 14th, Google announced that they will be applying ... [Published Social Media Today - 9 hours ago]
Entities: Google AdWords
First reported 18 hours ago - Updated 18 hours ago - 2 reports

AdWords Bootcamp: Review Exposes Perry Marshall’s Comprehensive AdWords Training Course

Shane Michaels releases a review of AdWords Bootcamp, a comprehensive AdWords training course developed by Perry Marshall to help business owners maximize their campaigns. (PRWeb September 17, 2014) Read the full story at http://www.prweb.com/r ... [Published Presskontakt.se - 18 hours ago]
First reported Sep 17 2014 - Updated Sep 17 2014 - 2 reports

Google Adds Callout Extension Support To AdWords API

[ Advertising ]Google announced new “callout extension” support in the AdWords API. The company introduced callout extensions for its ads earlier this month.In a quick note on the Google Ads Developer blog , Ray Tsang from the AdWords API Team says:Starting ... [Published WebProNews - Sep 17 2014]
First reported Sep 16 2014 - Updated Sep 17 2014 - 3 reports

Google AdWords Secrets: What Works for Small Business

Launching an AdWords campaign is one of the most effective ways to grow a small business. Whether you are trying to get the word out about your business or have a special event or sale to promote, launching ads on Google can mean big business in little ... [Published Business News Daily - Sep 17 2014]
First reported Sep 17 2014 - Updated Sep 17 2014 - 1 reports

Adwords Litigation comes to South Africa

This month the High Court heard argument that bidding on a competitor trade mark as a keyword amounted to unlawful competition. The case is significant because it is the first of its kind in South Africa and directly affects Google’s revenue streams from ... [Published Polity.org.za - Sep 17 2014]
First reported Sep 17 2014 - Updated Sep 17 2014 - 1 reports

Globe Runner Releases Results of Google AdWords .Com Vs. New gTLD Test

Results reveal consumers prefer .Com domain names. Globe Runner, an interactive marketing firm based in Dallas, Texas, has released the results of their search engine marketing test involving .Com and gTLD domain names. The goal of the testing was to ... [Published PRWeb - Sep 17 2014]
First reported Sep 16 2014 - Updated Sep 16 2014 - 2 reports

CHART OF THE DAY: Amazon Spends A Ton Of Money To Advertise Itself On Google

Google's main source of revenue is its advertising platform, AdWords - but it's also the key portal for businesses to have their products seen on the web, and in search results. Companies pay millions of dollars to Google each year for quality real estate ... [Published Atlanta Journal And Constitution - Sep 16 2014]
First reported Sep 16 2014 - Updated Sep 16 2014 - 4 reports

Thought Your Paid Search Keywords Were Competitive?

Clearly the health insurance industry is a big, big industry that rakes in trillions of dollars .The health insurance industry, however, has to acquire and retain customers on the Web, just like everyone else - just at a more competitive pace. AdGooroo ... [Published Website Magazine - Sep 16 2014]
First reported Sep 16 2014 - Updated Sep 16 2014 - 2 reports

The Secret to Tweaking Your Google Adwords Campaign for a Mobile Market

Mobile searches have increased by 400 percent over the last three years. Google Adwords remains the biggest search advertising platform. At a conceptual level, a mobile AdWords campaign requires attention to planning, execution and analytics in the same ... [Published Atlanta Journal And Constitution - Sep 16 2014]
Entities: Google AdWords, Market
First reported Sep 16 2014 - Updated Sep 16 2014 - 1 reports

Marketing 2.0: strategies for online lead generation

To stay competitive in today’s market, agents need to get creative with their lead generation methods. Driving organic traffic to a website is one strategy, as is buying leads from an aggregator. But what if you’re not convinced SEO is worthwhile and ... [Published LifeHealthPro - Sep 16 2014]
First reported Sep 16 2014 - Updated Sep 16 2014 - 1 reports

GOOGLE 'C' : MoreVisibilty & Google Partner for 3rd Interactive Marketing Workshop in Ft. Lauderdale

MoreVisibility, one of the marketing industry's most experienced and respected digital agencies, announced that they will once again partner with Google to deliver an in-person workshop on September 23, 2014 in Fort Lauderdale, Florida . Speakers will ... [Published 4 Traders - Sep 16 2014]

Quotes

...business owners that most people make the mistake of thinking that if they use it, it will help boost their traffic and sales," reports Michaels. "Really, though, that's not always the case. In fact, Perry Marshall himself emphasizes that if AdWords users haven't had a comprehensive training in the past 12 months, they are wasting money by not knowing about the most up-to-date strategies and tools that can help maximize their advertising budget."
"Among Google's goals: Improve the user experience by delivering relevant, fresh, quality content and, at the same time, crack down on those using questionable search engine optimization techniques to gain unjustified ranking position." - CIO.com
...necessity of a strong online search strategy cannot be underscored enough, as the playing field gets more competitive every day," Wiley commented. "Dealers need to understand that both quantitative and qualitative measures should be considered in evaluating the success or failure of digital marketing initiatives, and attendees at my session will walk away with five actionable steps they can implement immediately to improve their search engine ROI." The 17th will be held September 23 through 25 at the Mirage Las Vegas Hotel and Casino...
...The top 20 keywords averaged 171 advertisers per keyword. The top keyword, particularly, "healthcare insurance' had 358 advertisers bidding on it during the period."

More Content

All (1575) | News (999) | Reports (0) | Blogs (572) | Audio/Video (0) | Fact Sheets (1) | Press Releases (3)
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5 Things You Can’t Overlook in Your AdWords Cam... [Published Business 2 Community - 1 hour ago]
How Pay Per Click Services Fits Into Your Marke... [Published Examiner.com - 4 hours ago]
REGULATED INFORMATION: Roularta acquires 100 % ... [Published Noodls - 5 hours ago]
The new world of predictive marketing [Published Marketing Week - 7 hours ago]
PPC, SEO, Social Media Packages From SEO-Servic... [Published DaniWeb - 7 hours ago]
Google Is Changing the Close Variant Matching O... [Published Social Media Today - 9 hours ago]
AdWords Bootcamp: Review Exposes Perry Marshall... [Published Presskontakt.se - 18 hours ago]
AdWords Bootcamp: Review Exposes Perry Marshall... [Published Myrtle Beach Sun News - 18 hours ago]
Patent trolls reel as court smackdowns lead to ... [Published GigaOM - 20 hours ago]
Using Click-to-Call to Capture Mobile Audiences [Published MarketingProfs.com - 21 hours ago]
Google Product List Ads Hurt Remodelers [Published NetNewsCheck - 23 hours ago]
What 7 Things Everybody Needs to Know About Goo... [Published Huffington Post - 23 hours ago]
A new startup called “googol” [Published San Diego Reader - Sep 17 2014]
Haystak™ Digital Marketing's Jason Wiley to Pre... [Published Digital Journal - Sep 17 2014]
Local Business Marketing Strategy - Online Comp... [Published Examiner.com - Sep 17 2014]
Google Adds Callout Extension Support To AdWord... [Published WebProNews - Sep 17 2014]
Google Adds Callout Extension Support To AdWord... [Published WebProNews Feed - Sep 17 2014]
nSight provides hotels with critical pricing an... [Published Hotel Marketing - Sep 17 2014]
This Man Made His Smartphone 'Distraction-Free'... [Published Yahoo! Finance - Sep 17 2014]
3 Simple Precautions for Protecting Your Person... [Published Yahoo! Finance - Sep 17 2014]
Google AdWords Secrets: What Works for Small Bu... [Published Business News Daily - Sep 17 2014]
Raven [Published TopTen Reviews - Sep 17 2014]
Adwords Litigation comes to South Africa [Published Polity.org.za - Sep 17 2014]
Market yourself now offers strategic seo servic... [Published FreePressIndex.com - Sep 17 2014]
Globe Runner Releases Results of Google AdWords... [Published PRWeb - Sep 17 2014]
Arvixe and SiteWit Partner to Help Small Busine... [Published PRWeb - Sep 17 2014]
Why Your Google Grants Campaign is Failing [Published Business 2 Community - Sep 17 2014]
Going local: 10 ways to build a strong local pr... [Published Smart Company Australia - Sep 17 2014]
So Fast Google Can't Ignore You: Donations Opti... [Published FundRaising Success - Sep 16 2014]
CHART OF THE DAY: Amazon Spends A Ton Of Money ... [Published Atlanta Journal And Constitution - Sep 16 2014]
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Blogs

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Top Paid Search Keywords for Health Insurance R... [Published Search Engine Watch Blog - Sep 16 2014]
AdGooroo released a study that showed the top AdWords advertisers in the U.S. health insurance sector, which keywords they spent the most money on and the results. ...
Top Paid Search Keywords for Health Insurance R... [Published Search Engine Watch - Latest - Sep 16 2014]
AdGooroo released a study that showed the top AdWords advertisers in the U.S. health insurance sector, which keywords they spent the most money on and the results. ...
Case study: How Domino’s Pizza create digital e... [Published Smart Insights Blog - Sep 16 2014]
An interview with Nick Dutch, Head of Digital at Domino’s Pizza UK Nick Dutch is Head of Digital at Domino’s Pizza Group Limited in the UK and ROI. In this interview he shares the approach used to help manage customer experiences for Domino’s. He will ...
SearchCap: Ditching Ranking Reports, EU Publish... [Published eWallstreeter - Sep 15 2014]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: On Average, 171 Health Insurance Advertisers Bid On Same Top Keywords In Google Health insurance advertisers spent ...
SearchCap: Ditching Ranking Reports, EU Publish... [Published Search Engine Land: News About Search Engines & ... - Sep 15 2014]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: On Average, 171 Health Insurance Advertisers Bid On Same Top Keywords In Google Health insurance advertisers spent ...
1 2 3 4 5 6 7 8 9 10 ...

Press Releases

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Autobytel Harnesses Power of Google AdWords In-... [Published GlobeNewswire: Acquisitions News - May 23 2014]
Autobytel Drives Continued Success From Google ... [Published GlobeNewswire: Acquisitions News - Mar 31 2014]
Visa, Google to keynote at Transact 14: Powered... [Published PR Newswire via Green Sheet - Jan 08 2014]
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