Google Website Optimizer

Type: Product

Name: Google Website Optimizer

First reported Jun 12 2013 - Updated Jun 12 2013 - 1 reports

Why Google’s Content Experiments API is part of the larger plan

Many marketers who want to perform split or multivariate tests have little to no budget for it. That’s the nature of the space - companies are always looking to do more with less.So when Google shut down Google Website Optimizer and launched Content Experiments ... [Published Marketing Tech - Jun 12 2013]

Entities: Google Inc, Google Website Optimizer, Analytics, Optimizely

First reported Jun 08 2013 - Updated Jun 08 2013 - 1 reports

Testing,Testing 1-2-3: Website Testing for Results

As a small business you may be crunched for time and resources so testing your website might near the bottom (if not last) on your list of to-dos. But you might want to rethink that approach, because doing some simple tests on your site can result in ... [Published Business 2 Community - Jun 08 2013]

Entities: Optimizely, Google Website Optimizer, VerticalResponse Inc, KissMetrics

First reported Jun 04 2013 - Updated Jun 05 2013 - 2 reports

Google Inc

Google Analytics Gets Content Experiments API

Google announced today that is launching a Content Experiments API for Google Analytics. This is a tool developers can use to test site content with programmatic optimization, and turn Google Analytics into an A/B testing platform.“By utilizing our multi-armed ... [Published WebProNews - Jun 04 2013]

Entities: Google Analytics, Google Website Optimizer, Google Inc

First reported May 21 2013 - Updated May 21 2013 - 1 reports

ClickTale Ltd

4 Steps for Creating an Effective Website that Visitors Love

In my last post, I explained the importance of website usability . In this post, I explain what it takes to make a website so easy to use that your audience will love—and return to again and again because the experience is simple, painless and quick. ... [Published Business 2 Community - May 21 2013]

Entities: TARGET AUDIENCE, Google Website Optimizer, ClickTale Ltd, Lead Generation, Web Analytics

More Content

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Why Google’s Content Experiments API is part of... [Published Marketing Tech - Jun 12 2013]
Testing,Testing 1-2-3: Website Testing for Results [Published Business 2 Community - Jun 08 2013]
Google Analytics Gets Content Experiments API [Published WebProNews - Jun 04 2013]
Google Analytics Gets Content Experiments API [Published WebProNews Feed - Jun 04 2013]
10 Landing Page Experiments You Should be Doing... [Published Business 2 Community - May 29 2013]
4 Steps for Creating an Effective Website that ... [Published Business 2 Community - May 21 2013]
Simple AB testing in WordPress with Google Anal... [Published Smart Insights Blog - May 13 2013]
E-Nor to Offer Google Analytics Workshop [Published PRWeb - Oct 29 2012]

Blogs

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Simple AB testing in WordPress with Google Anal... [Published Smart Insights Blog - May 13 2013] An example showing how to set up an AB test on WordPressWhat is A/B testing? You’ll probably be aware of the approach, I’m sure. A/B testing, also called split testing, involves your site serving one of several versions of a page to show to a site visitor. ...