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Interbrand

Type: Company

Name: Interbrand

First reported 22 hours ago - Updated 16 hours ago - 1 reports

Apple Inc

Apple still by far the world's most valuable brand name

Once again, the strength of Apple's products has led to the Cupertino company being honored as the most valuable brand in the world, topping not only tech rivals like Google and Microsoft, but also giants of industry like McDonald's and Coca-Cola.Apple ... [Published Apple Insider - 22 hours ago]

Entities: Apple Inc, Coca-Cola, Microsoft Corporation, McDonald's Corporation, Google Inc

First reported 22 hours ago - Updated 22 hours ago - 1 reports

Can Do Co Ltd

Bad Bahaviour, Internal Culture and What We Can Do About It

I’m currently reading Dan Ariely’s The (Honest) Truth About Dishonesty. Read it – it’s a fascinating insight into how the human mind works, and it has much wider application than honest/dishonest behaviour.I’m increasingly interested in how behavioural ... [Published Interbrand - 22 hours ago]

Entities: Dan Ariely, Can Do Co Ltd, Interbrand

First reported May 21 2013 - Updated May 21 2013 - 1 reports

Shorn merino sheep inspire wine brand win

The New Zealand branch of branding consultancy Interbrand has won its company’s global award for its Naked Sheep Wine design.Its entry won the Global 2013 Interbrand Best Work Award for Craft, Packaging.Interbrand NZ was tasked by boutique wine grower ... [Published National Business Review - May 21 2013]

Entities: Interbrand, New Zealand, James Bickford

First reported May 21 2013 - Updated May 21 2013 - 1 reports

Seamless and GrubHub Colliding, But Which Brand Will Emerge on the Other Side?

Yahoo’s acquisition of Tumblr may be dominating Internet Week news, but close on its heels is the newly announced merger between Seamless and GrubHub—two food delivery companies that target the same audience with a seemingly indistinguishable value p ... [Published Interbrand - May 21 2013]

Entities: GrubHub Inc, Interbrand, Mergers & Acquisitions, TARGET AUDIENCE, Value Proposition

First reported May 17 2013 - Updated May 17 2013 - 1 reports

Swordplay Stakes Out Jargon, Champions Great Writing

Mary Hirsch wrote, “Humor is a rubber sword – it allows you to make a point without drawing blood.” With pins shaped like swords, Interbrand London cut out jargon, celebrated rapier wit and proved excellent at swordplay.The Verbal Identity team creates ... [Published Interbrand - May 17 2013]

Entities: Interbrand, Sandy Jones, London, Rewriting

First reported May 17 2013 - Updated May 17 2013 - 1 reports

Botswana Telecommunications Corporation

Booster: a photographer, a businessman

He came from BOPA. Typical of his kind, he wore the "photographer's" jacket. I can't remember if he was ever introduced or I could just have missed it because I only saw him by the benches at lunchtime. The man of many names: Booster Galesekegwe - Bucho ... [Published Mmegi Online - May 17 2013]

Entities: Botswana, Interbrand, Botswana Telecommunications Corporation, Botswana Democratic Party (BW), Mo Ibrahim

First reported May 17 2013 - Updated May 17 2013 - 1 reports

Space Invaders

Lotto takes a nostalgia trip

Interbrand NZ has brought the nostalgic arcade game Space Invaders back to life in the form of the newest Instant Kiwi ticket.The design draws heavily on the graphic imagery of the classic arcade game.“We wanted to create a ticket that gave the player ... [Published AdMedia & Fastline Magazine - May 17 2013]

Entities: Interbrand, Space Invaders, Kevin Downes

First reported May 15 2013 - Updated May 16 2013 - 2 reports

Instagram more effective than Pinterest for top brands

Simply Measured says that a year after being acquired by Facebook, 67 percent of top brands are now using Instagram, reaching more than 100 million active monthly users on the network, a 500 percent increase in users since the acquisition.The Simply Measured ... [Published TechJournal South - May 16 2013]

Entities: Instagram, Pinterest, Interbrand

First reported May 16 2013 - Updated May 16 2013 - 1 reports

Giving a Voice to New Brand Spaces

With every new medium comes a new opportunity to express your brand. We know this, but it’s often the case that some mediums are simply overlooked or not considered because they don’t fit the expected mold of brand expression.Recently, a brand born in ... [Published Interbrand - May 16 2013]

Entities: Spotify Ltd, Jez Frampton, Interbrand, Warner Music Group Corp

First reported May 16 2013 - Updated May 16 2013 - 1 reports

Studio Insights: Interbrand Australia

Chris Maclean, Creative Director of Interbrand Sydney, opens up about Australia's creative economy and the power of design to create social change.More on YCN ... [Published Interbrand - May 16 2013]

Entities: Interbrand, Australia, Sydney (Australia)

First reported May 15 2013 - Updated May 15 2013 - 1 reports

Word-of-mouth quickly morphing into word-of-mouth-and-image

The Internet continues to revolutionize the basic principles of hotel marketing, and new data suggest that the impact of social media on the hospitality industry is growing at a pace equivalent to technology itself. Here are a few key social media trends ... [Published Hotel Marketing - May 15 2013]

Entities: Social Media, Instagram, Facebook Inc

First reported May 15 2013 - Updated May 15 2013 - 1 reports

Telecom Competitors Join Forces to Save Lives

At Interbrand, we think very highly of those that organize around a cause – FEED, water.org, (RED), Heifer International, and others. We applaud corporations that find a voice in support of important causes – GE, Starbucks and others. Then, every once ... [Published Interbrand - May 15 2013]

Entities: AT&T Inc, Telecommunication, Interbrand

Quotes

...their global peers is an honour and a testament to the hard work and efforts of the team, Interbrand NZ managing director James Bickford says. "We’re excited to see the Naked Sheep brand come to life and represent the best of New Zealand."

Shorn merino sheep inspire wine brand win [Published National Business Review - May 21 2013]

...Brand experts who spoke to FORBES tended to agree that scooping up Tumblr was the best way to try to change that momentum in one fell swoop. "There really are only seven global social platforms out there, and with Twitter expected to go public, there was just Tumblr and Pinterest" says Noah Brier, an ad industry veteran and cofounder of Percolate, a firm offering marketing solutions for advertisers across the big social networks...

Buying Tumblr Is A No-Brainer For The Yahoo Brand [Published Forbes.com - May 20 2013]

...This is evidence of the company's strong focus on the customers' needs and long-term profitability. Nordstrom is a "leading fashion specialty retailer that offers customers a well-edited selection of high-quality fashion brands focused on apparel, shoes, cosmetics and accessories for men women and children." Nordstrom's brands offer superior products. So much so, the company's brands currently garner the third largest number of followers on Pinterest...

Nordstrom: Fashion Forward [Published Seeking Alpha - May 17 2013]

"This announcement continues an amazing year for Medikly," said Venkat Gullapalli, MD, CEO and Founder of Medikly. "We've seen outstanding growth in the past 3 months, we've been named a Gartner 2013 Top Cool Vendor in the Life Sciences, and now we're adding Mark into the mix. We are extremely pleased to welcome Mark to Medikly as part of this new chapter of growth." ABOUT MEDIKLY Medikly is pharma's first and only unified, cloud-based platform that helps brands, better reach, engage, and understand physicians on...

Medikly Snares Goldstone in Bold Move to Capitalize on Pharm. . . [Published Equities.com - May 16 2013]

More Content

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Top 10 Best Appliance Brands in Australia [Published Current.com.au - 5 hours ago]
Panasonic Upgrades Toughbook H2 Rugged Handheld... [Published Public Safety Communications - 18 hours ago]
Bad Bahaviour, Internal Culture and What We Can... [Published Interbrand - 22 hours ago]
Apple still by far the world's most valuable br... [Published Apple Insider - 22 hours ago]
Shorn merino sheep inspire wine brand win [Published National Business Review - May 21 2013]
Seamless and GrubHub Colliding, But Which Brand... [Published Interbrand - May 21 2013]
Buying Tumblr Is A No-Brainer For The Yahoo Brand [Published Forbes.com - May 20 2013]
Facebook Hires Atsushi Iwashita As MD In Japan,... [Published Business 2 Community - May 20 2013]
Panasonic Announces Pricing & Availability For ... [Published TickerTech.com - May 20 2013]
Swordplay Stakes Out Jargon, Champions Great Wr... [Published Interbrand - May 17 2013]
ADVO Group interviews Lopo Champalimaud, CEO, W... [Published ADVO Group - May 17 2013]
Nordstrom: Fashion Forward [Published Seeking Alpha - May 17 2013]
Booster: a photographer, a businessman [Published Mmegi Online - May 17 2013]
Facebook hires new head in Japan, just days aft... [Published The Next Web - May 17 2013]
Lotto takes a nostalgia trip [Published AdMedia & Fastline Magazine - May 17 2013]
Facebook hires new head in Japan, just days aft... [Published The Next Web - May 17 2013]
The Walt Disney Company (DIS), The Coca-Cola Co... [Published InsiderMonkey.com - May 16 2013]
Instagram more effective than Pinterest for top... [Published TechJournal South - May 16 2013]
Medikly Snares Goldstone in Bold Move to Capita... [Published Equities.com - May 16 2013]
Home Depot now carries Samsung appliances [Published Hardware & Home Centre Magazine - May 16 2013]
Giving a Voice to New Brand Spaces [Published Interbrand - May 16 2013]
Studio Insights: Interbrand Australia [Published Interbrand - May 16 2013]
Big brands using Instagram more [Published Business First of Louisville - May 15 2013]
Word-of-mouth quickly morphing into word-of-mou... [Published Hotel Marketing - May 15 2013]
Panasonic Upgrades Toughbook® H2 Rugged Handhel... [Published Business Wire - May 15 2013]
Telecom Competitors Join Forces to Save Lives [Published Interbrand - May 15 2013]
How Facebook's Acquisition Of Instagram Has Hur... [Published Business Insider - May 14 2013]
Here's Dan Loeb's Letter To Sony Calling For A ... [Published Clusterstock - May 14 2013]
Portland State University Reduces Classroom Dow... [Published Home Toys - May 14 2013]
Panasonic Announces Availability Of The Breakfa... [Published PR Newswire - May 14 2013]

Blogs

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Facebook hires new head in Japan, just days aft... [Published The Next Web - May 17 2013] There’s a change at the top at Facebook….in Japan, where the company has hired former McDonalds and Boston Consulting Group marketing exec Atsushi Iwashita as its new Managing Director.The news is reported in Markezine — via Asiajin – although Iwashita, ...
Facebook hires new head in Japan, just days aft... [Published The Next Web - May 17 2013] There’s a change at the top at Facebook….in Japan, where the company has hired former McDonalds and Boston Consulting Group marketing exec Atsushi Iwashita as its new Managing Director. The news is reported in Markezine — via Asiajin – although ...
Here's Dan Loeb's Letter To Sony Calling For A ... [Published Clusterstock - May 14 2013] Hedge fund manager Daniel Loeb, who runs Third Point LLC, is known for his poisonous pen and brutal letters to company boards and CEOs. DealBook's Andrew Ross Sorkin has obtained a copy of his latest letter , which was hand delivered to the ...
Startup names don’t have to be terrible. Here’s... [Published Venturebeat - May 10 2013] Rob Meyerson is director of verbal identity at brand consultancy Interbrand .The Bay area gets a bad rap when it comes to names. No, I’m not talking about your friends’ babies, Namaste and Venture . I’m talking about brand names — especially the names ...
Startup names don’t have to be terrible. Here’s... [Published Venturebeat - May 10 2013] Rob Meyerson is director of verbal identity at brand consultancy Interbrand . The Bay area gets a bad rap when it comes to names. No, I’m not talking about your friends’ babies, Namaste and Venture . I’m talking about brand names — especially ...

Audio/Video

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Tiger Brands Concludes Agreement for Mrs Balls [Published ABN Digital - Video - Dec 10 2012]

Press Releases

sort by: Date \| Relevance
Panasonic Upgrades Toughbook® H2 Rugged Handhel... [Published Business Wire - May 15 2013]
Panasonic Announces Availability Of The Breakfa... [Published PR Newswire - May 14 2013]
Portland State University Reduces Classroom Dow... [Published Business Wire - May 10 2013]
Medikly Snares Goldstone in Bold Move to Capita... [Published Business Wire - May 03 2013]
Simply Measured Achieves Record Growth and Earn... [Published Business Wire - May 01 2013]