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Publication: Marketing.ie

First reported May 20 2013 - Updated May 20 2013 - 1 reports

Dooley to head up AAI

Barry Dooley is to replace Ed McDonald as chief executive of the Association of Advertisers in Ireland (AAI). Dooley is an experienced and much-respected ad man who spent 20 years at Irish international and was a director and agency representative on ... [Published Marketing.ie - May 20 2013]

Entities: Seven-Up, Richard O'Connell, Barry's Tea, Maxol

First reported May 20 2013 - Updated May 20 2013 - 1 reports

Tesco PLC

Chemistry gets Tesco Mobile call

Chemistry has been appointed by British retail giant Tesco to handle its Tesco Mobile division. The agency run by Ray Sheerin won the account following a final three-way contest with Publicis and Havas Worldwide Dublin’s Eightytwenty. Chemistry has experience ... [Published Marketing.ie - May 20 2013]

Entities: Tesco PLC, Chemistry, Publicis Groupe SA, Simon Delaney, Batchelors

First reported May 17 2013 - Updated May 17 2013 - 1 reports

Diageo PLC

Cybercom rebrands as In the Company of Huskies

Digital agency Cybercom has rebranded as In the Company of Huskies. The agency, founded by Jonathan Forrest (above) in 1999, has been reshaped in what a spokesperson says has become “a mixture of international talent spread across strategy, creative and ... [Published Marketing.ie - May 17 2013]

Entities: Diageo PLC, Coca-Cola, Wikipedia

First reported May 17 2013 - Updated May 17 2013 - 1 reports

Independent News & Media

Allen joins Irish International

Ruth Allen has moved to Irish International as project manager client service. Allen was most recently an account director at Havas Dublin Worldwide, the agency long known as Young Advertising. She had previously worked on the client side at McConnells ... [Published Marketing.ie - May 17 2013]

Entities: Dublin Business School, Independent News & Media, Glanbia Plc

First reported May 17 2013 - Updated May 17 2013 - 1 reports

McHugh TV3’s new PR boss

TV3 Group has appointed Sharon McHugh as its new head of press and publicity. McHugh was company spokesperson for Paddy Power and headed up the bookmaker’s PR activity for six years. She was also communications manager for Three Ireland mobile operator, ... [Published Marketing.ie - May 17 2013]

Entities: Ireland, Paddy Power plc, Appointed

First reported May 16 2013 - Updated May 16 2013 - 1 reports

Applications sought for IRS job

Irish marketing and media executives interested in the vacant chief executive post at Independent Radio Sales (IRS) sales house for local radio stations have until next Monday week, May 27, to apply. The job spec entails delivering sales and profit forecasts ... [Published Marketing.ie - May 16 2013]

Entities: Environment, Dublin, Appointment, Leadership

First reported May 16 2013 - Updated May 16 2013 - 1 reports

Ryanair Holdings plc

Independent Digital wins Ryanair.com

Independent Digital has agreed a partnership with Ryanair which sees the INM sales team handle all of Ryanair’s online display inventory on the Ryanair.com website. The deal allows Irish and international advertisers to target 1.2 million daily users ... [Published Marketing.ie - May 16 2013]

Entities: Ryanair Holdings plc

First reported May 16 2013 - Updated May 16 2013 - 1 reports

OMD readies for TY week

Like most companies, OMD is often approached to host transition year (TY) students for a week of work experience. For many companies, students can be seen as a hindrance, as apart from photocopying, filing and sealing envelopes, it can be seen as a fruitless ... [Published Marketing.ie - May 16 2013]

Entities: Pot Noodle, PepsiCo Inc, Envelopment

First reported May 15 2013 - Updated May 15 2013 - 1 reports

Laya supports cardiac tests

As part of a nationwide free cardiac screening initiative, Laya Healthcare will provide €100,000 worth of cardiac tests to members of sports and social clubs around Ireland this summer. The company’s Big Screen cardiac campaign is being rolled out to ... [Published Marketing.ie - May 15 2013]

Entities: Ireland, Ronan O'Gara, Swiss Re, Health Care

First reported May 15 2013 - Updated May 15 2013 - 1 reports

What’s happening in research?

The May issue of Marketing.ie out this week includes an exclusive report on how Irish marketers are currently engaging with market research. Based on interviews with leading marketing executives, the cover story article by qualitative consultant Robin ... [Published Marketing.ie - May 15 2013]

Entities: Michael Cullen, Publicis Groupe SA, Researcher

First reported May 10 2013 - Updated May 10 2013 - 1 reports

CBS launches flexi digital rates

CBS Outdoor Ireland has launched a flexible rate card for their premium digital network. Traditional out of home (OOH) poster sites are currently sold in two week cycles. The new CBS rate card, called You Choose, is being introduced to capitalise on ... [Published Marketing.ie - May 10 2013]

Entities: CBS Outdoor, Ireland, Lucozade

First reported May 10 2013 - Updated May 10 2013 - 1 reports

DCU students ad on RTE

RTÉ is screening a TV ad made by DCU School of Communcations students in 50 primetime slots in the coming week. The ads promote this month’s Guth Gafa International Documentary Festival in Malin, Co Donegal and the City of Derry. Janelle Kelly, Katie ... [Published Marketing.ie - May 10 2013]

Entities: Raidió Teilifís Éireann

More Content

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Chemistry gets Tesco Mobile call [Published Marketing.ie - May 20 2013]
Dooley to head up AAI [Published Marketing.ie - May 20 2013]
McHugh TV3’s new PR boss [Published Marketing.ie - May 17 2013]
Cybercom rebrands as In the Company of Huskies [Published Marketing.ie - May 17 2013]
Allen joins Irish International [Published Marketing.ie - May 17 2013]
Applications sought for IRS job [Published Marketing.ie - May 16 2013]
OMD readies for TY week [Published Marketing.ie - May 16 2013]
Independent Digital wins Ryanair.com [Published Marketing.ie - May 16 2013]
Laya supports cardiac tests [Published Marketing.ie - May 15 2013]
What’s happening in research? [Published Marketing.ie - May 15 2013]
DCU students ad on RTE [Published Marketing.ie - May 10 2013]
CBS launches flexi digital rates [Published Marketing.ie - May 10 2013]
Sky Sports wins Rabo Pro12 [Published Marketing.ie - May 02 2013]
Irish Times’ Best Places to Live shortlisted fo... [Published Marketing.ie - May 02 2013]
Ogilvy major Star winner [Published Marketing.ie - May 01 2013]
Ireland-England game on Setanta [Published Marketing.ie - May 01 2013]
IBI boss calls on Minister Rabbitte to arrange ... [Published Marketing.ie - Apr 30 2013]
DeepRiverRock unveils €600k campaign [Published Marketing.ie - Apr 23 2013]
98FM raise anchors profiles [Published Marketing.ie - Apr 23 2013]
Webb for Sailor Jerry global push [Published Marketing.ie - Apr 23 2013]
Irish ad students top EAC league [Published Marketing.ie - Apr 19 2013]
IAPI to run Portfolio Lab [Published Marketing.ie - Apr 18 2013]
Kfouri new Chemistry planner [Published Marketing.ie - Apr 18 2013]
Johnston Mooney & O’Brien sponsors TV3’s hospit... [Published Marketing.ie - Apr 18 2013]
Unique goes with media podcast [Published Marketing.ie - Apr 17 2013]
Content expert for Publishing 360 [Published Marketing.ie - Apr 17 2013]
UPC rolls out Horizon and speed upgrades [Published Marketing.ie - Apr 16 2013]
Rocha dresses in Debenhams ad [Published Marketing.ie - Apr 15 2013]
Gaffney advocates pooling news [Published Marketing.ie - Apr 15 2013]
RTE to charge for online content [Published Marketing.ie - Apr 12 2013]