Mass Relevance

Entity type image
Type: Company
Name: Mass Relevance
First reported May 22 2013 - Updated May 22 2013 - 1 reports

The New Advertising Imperative: Converging Paid, Owned And Earned Media Strategies

How many times in the past six months have you read or heard someone reference the phrase “paid, owned, and earned”?I’d venture to say that the answer is more than you can count on your hands (and maybe even your feet as well!). In this post, I’ll explore ... [Published Media Bistro - May 22 2013]
First reported May 22 2013 - Updated May 22 2013 - 1 reports

Austin Tech Job Roundup for May 22

We’ve searched Facebook, LinkedIn, and odd corners of the Internet looking for the tech jobs you won’t find on Craigslist. Most of these come from people at the company in question hoping a friend of a friend can help them find a good person to hire. ... [Published Austin Post - May 22 2013]
First reported May 20 2013 - Updated May 20 2013 - 1 reports

Watch live tornado coverage

How we calculate Tweets Per Minute (TPM)Tweets referencing this event and related terms per minute during the last hour. Data from Mass Relevance. ... [Published USA Today - May 20 2013]
Entities: Tornado, Mass Relevance
First reported May 18 2013 - Updated May 18 2013 - 1 reports

Austin startup YouEarnedIt grows with a rewards program in which employees recognize each other

When employees at software firm Mass Relevance do something that impresses a colleague, they get more than praise.Using a program created by Austin startup YouEarnedIt, workers reward each other with digital points, which can be saved up and cashed in ... [Published Austin American Statesman - May 18 2013]
First reported May 16 2013 - Updated May 16 2013 - 1 reports

Big media is helping social curation startup Mass Relevance grow like gangbusters

Over the last few years media companies and brands have turned to Mass Relevance’s social curation platform for plenty of projects, and now the startup said it’s hit a big milestone.Today, the startup announced that it’s pushed 25 billion pieces of “social ... [Published Venturebeat - May 16 2013]
First reported May 16 2013 - Updated May 16 2013 - 1 reports

Big media is helping social curation startup Mass Relevance grow like gangbusters

Over the last few years media companies and brands have turned to Mass Relevance’s social curation platform for plenty of projects, and now the startup said it’s hit a big milestone. Today, the startup announced that it’s pushed 25 billion ... [Published Venturebeat - May 16 2013]
First reported May 15 2013 - Updated May 15 2013 - 3 reports

TechStars Startup Accelerator Expands to Austin

TechStars, an organization that helps promising startups get off the ground, announced today that it will expand its operations to Austin, Texas.TechStars Austinwill operate out of the Capital Factory, an Austin-based startup incubator that recently got ... [Published PC Magazine - May 15 2013]
Entities: TechStars, Austin, Startup
First reported May 13 2013 - Updated May 14 2013 - 1 reports

What Is Content Marketing? 11 Definitions

“Content.” The buzzword of 21 st century marketing. But what is content marketing exactly? Check out these 11 definitions from around the web, starting with everyone’s favorite dictionary…“Content marketing is any marketing format that involves the creation ... [Published Business 2 Community - May 13 2013]
First reported May 13 2013 - Updated May 14 2013 - 2 reports

The Recording Academy and CBS Announce Dates for the 56th an. . .

The Recording Academy and CBS Announce Dates for the 56th and 57th Annual Grammy Awards in 2014 and 2015Targeted News ServiceSANTA MONICA, Calif., May 13 -- The National Academy of Recording Arts and Sciences' Grammy Foundation issued the following news ... [Published Equities.com - May 14 2013]
First reported May 10 2013 - Updated May 10 2013 - 2 reports

6 important lessons from this year’s Growth Hacker Conference

William Griggs is marketing communications manager at Mass Relevance and host of The Startup Slingshot podcast.The second annual Growth Hacker Conference in San Francisco, run by Gagan Biyani and Erin Turner, features some of the smartest growth hackers ... [Published Venturebeat - May 10 2013]
First reported May 08 2013 - Updated May 08 2013 - 1 reports

David Shing: Razorfish Converge Shingerview: Matt Corey, CMO, Mass Relevance

Matt Corey is one of those people who is so excited about the future you don't know if and when he will stop to catch his breath today. A top CMO on twitter, he is active in the drive towards convergence around social. Matt sees social as the place where ... [Published Huffington Post - May 08 2013]
First reported May 07 2013 - Updated May 07 2013 - 1 reports

Entertainment, Media And Publishing In The Age Of Twitter

Media and entertainment have forever been altered by social media. The proliferation of Twitter and other social platforms are driving content that passes us by faster than ever before – making audience engagement harder and harder.Brands are forced to ... [Published Media Bistro - May 07 2013]

Quotes

...buying decisions," said Compare Metrics' co-founder and CEO Garrett Eastham, a thought-leader on semantic search and human-computer interaction. "We believe the future of online consumer discovery is not about creating the ultimate algorithm to tell consumers what they want but about giving consumers the best tools to articulate their personal desires and confidently follow their unique decision-making path."
...centers, and the time is right to be in Austin," said Jason Seats, an entrepreneur and former Rackspace executive who will manage the office here. "There is a strong foundation of entrepreneurs, mentors and investors, and there has been a lot of recent success. It feels like we're at this inflection point where a lot of really exciting things are going to happen in the next decade."
Cohen highlighted some A-List startups that are already in the area, like SpareFoot, Mass Relevance, MapMyFitness, and Spredfast. "There is so much happening in Austin and we are grateful to be joining the ranks of an already strong community" he wrote
...but don't know how to leverage it, and that's where we come in with Cox BLUE," said Ken Kraft vice president of Marketing for Cox Business. "We bring the most influential leaders in social media, lead generation, brand equity, entrepreneurship, content marketing, and mobile marketing in one place so our customers can learn from the best of the best."

More Content

All (50) | News (24) | Reports (0) | Blogs (19) | Audio/Video (0) | Fact Sheets (0) | Press Releases (7)
sort by: Date | Relevance
The New Advertising Imperative: Converging Paid... [Published Media Bistro - May 22 2013]
Austin Tech Job Roundup for May 22 [Published Austin Post - May 22 2013]
Compare Metrics Secures $4.2M in First Round Fu... [Published PE Hub News - May 21 2013]
Compare Metrics Secures $4.2M in First-Round Fu... [Published OSIX News - May 21 2013]
Compare Metrics Secures $4.2M in First-Round Fu... [Published Street Insider - May 21 2013]
Compare Metrics Secures $4.2M in First-Round Fu... [Published WFMJ 21 - TV - May 21 2013]
Watch live tornado coverage [Published USA Today - May 20 2013]
The Recording Academy And CBS Announce Dates Fo... [Published Music Industry News Network - May 20 2013]
Austin startup YouEarnedIt grows with a rewards... [Published Austin American Statesman - May 18 2013]
Mass Relevance Continues Rapid Growth With 25 B... [Published Marketwire - Breaking News Releases - May 16 2013]
Big media is helping social curation startup Ma... [Published Venturebeat - May 16 2013]
Big media is helping social curation startup Ma... [Published Venturebeat - May 16 2013]
TechStars bringing startup accelerator program ... [Published Individual.com - May 15 2013]
TechStars Arrives In Austin, Will Launch First ... [Published TechCrunch - May 15 2013]
TechStars Arrives In Austin, Will Launch First ... [Published TechCrunch - May 15 2013]
TechStars Startup Accelerator Expands to Austin [Published PC Magazine - May 15 2013]
Cox Business Brings All-Star Digital Marketing ... [Published Individual.com - May 15 2013]
TechStars expands into Austin with new incubato... [Published Venturebeat - May 15 2013]
Next stop for TechStars: Austin, Texas, with ap... [Published The Next Web - May 15 2013]
TechStars expands into Austin with new incubato... [Published Venturebeat - May 15 2013]
Next stop for TechStars: Austin, Texas, with ap... [Published The Next Web - May 15 2013]
The Recording Academy and CBS Announce Dates fo... [Published Equities.com - May 14 2013]
What Is Content Marketing? 11 Definitions [Published Business 2 Community - May 13 2013]
The Recording Academy® And CBS Announce Dates F... [Published NewsBlaze - May 13 2013]
6 important lessons from this year’s Growth Hac... [Published Venturebeat - May 10 2013]
6 important lessons from this year’s Growth Hac... [Published Venturebeat - May 10 2013]
GMA Network allots P91M for its 28-hour electio... [Published GMA News.tv - May 10 2013]
The Kandidato Buzz Tracker: Listen in, then jum... [Published GMA News.tv - May 10 2013]
David Shing: Razorfish Converge Shingerview: Ma... [Published Huffington Post - May 08 2013]
GMA News and Public Affairs: The Philippines' N... [Published GMA News.tv - May 08 2013]
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Blogs

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Big media is helping social curation startup Ma... [Published Venturebeat - May 16 2013]
Over the last few years media companies and brands have turned to Mass Relevance’s social curation platform for plenty of projects, and now the startup said it’s hit a big milestone.Today, the startup announced that it’s pushed 25 billion pieces of “social ...
Big media is helping social curation startup Ma... [Published Venturebeat - May 16 2013]
Over the last few years media companies and brands have turned to Mass Relevance’s social curation platform for plenty of projects, and now the startup said it’s hit a big milestone. Today, the startup announced that it’s pushed 25 billion ...
TechStars Arrives In Austin, Will Launch First ... [Published TechCrunch - May 15 2013]
TechStars, the popular startup accelerator with locations in Boston, Boulder, New York, Seattle, London, and more, has today announced an expansion to Austin, Texas – a city TechStars founder and CEO David Cohen refers to as the “natural next stop for ...
TechStars Arrives In Austin, Will Launch First ... [Published TechCrunch - May 15 2013]
TechStars, the popular startup accelerator with locations in Boston, Boulder, New York, Seattle, London, and more, has today announced an expansion to Austin, Texas – a city TechStars founder and CEO David Cohen refers to as the “natural next stop for ...
TechStars expands into Austin with new incubato... [Published Venturebeat - May 15 2013]
The latest city that incubator program TechStars will expand into is bustling tech city Austin, Tex. , the organization announced today.For those not familiar with it, TechStars is an incubator program that selects only a handful of startups in each city ...
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Press Releases

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Mass Relevance Continues Rapid Growth With 25 B... [Published Marketwire - Breaking News Releases - May 16 2013]
Beauty.com Partners With Mass Relevance to Driv... [Published Marketwire - Breaking News Releases - Mar 19 2013]
Mass Relevance Introduces the Dynamic Mosaic: B... [Published Marketwire - Breaking News Releases - Mar 11 2013]
TaylorMade-adidas Golf Partners With Mass Relev... [Published Marketwire - Breaking News Releases - Feb 01 2013]
Mass Relevance Launches The Mass Relevance Mosa... [Published Marketwire - Breaking News Releases - Jan 17 2013]
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