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Michael Lazerow

Type: Person

Name: Michael Lazerow

First reported Jun 13 2013 - Updated Jun 14 2013 - 1 reports

Facebook Hashtags Present Unforeseen Opportunities for Brand Marketers

Following the lead of its younger, nimbler social sister, Facebook is rolling out hashtags, aiming to make its social network more conversational and more relevant to search engine optimization. The move will open up more revenue streams for marketers ... [Published Brandchannel.com - Jun 13 2013]

Entities: Facebook Inc, BuzzFeed, Michael Lazerow

First reported Jun 13 2013 - Updated Jun 13 2013 - 1 reports

Facebook Inc

Social Context Drives Facebook’s Top Performing Ads [Report]

While Facebook continues to streamline its advertising options after rolling out Graph Search, a recent report from the Salesforce Marketing Cloud shows that the remaining ad units deliver more bang per buck with the help of social context.In its Facebook ... [Published Social Times - Jun 13 2013]

Entities: Facebook Inc, Michael Lazerow, Mobile Apps

First reported Jun 11 2013 - Updated Jun 12 2013 - 2 reports

Yep, Facebook Ads Are Better With Social Context (According To A Salesforce ‘Benchmark' Report)

Salesforce.com is releasing what it calls The Facebook Ads Benchmark Report, which shows how Facebook ads performed on Salesforce’s social advertising service Social.com . As the name implies, the report’s main purpose is to let businesses see how ... [Published TechCrunch Europe - Jun 11 2013]

Entities: Salesforce.com Inc, Facebook Inc, Michael Lazerow, Buddy Media, Social Ads

First reported Jun 12 2013 - Updated Jun 12 2013 - 1 reports

Namely secures $3.35M to keep employees on-task and organized

July 9-10, 2013San Francisco, CA Tickets On Sale NowKeeping teams productive and efficient can make or break a business.Namely has raised $3.35 million from True Ventures to help businesses stay on top of their “people management.”The startup provides ... [Published Venturebeat - Jun 12 2013]

Entities: Startup, AdMeld, Medialink Worldwide Incorporated, Michael Lazerow

First reported Jun 11 2013 - Updated Jun 11 2013 - 1 reports

Namely Raises $3.4M to Manage People from the Cloud

(c) 2013 Dow Jones & Company, Inc.Aiming to take human resources software for smaller businesses into the cloud, Namely Inc . raised $3.35 million for a people management system that handles 360-degree performance reviews, messaging, reporting, team ... [Published Dow Jones Financial Information Services - Jun 11 2013]

Entities: Michael Lazerow, Lerer Ventures, Buddy Media, True Ventures

First reported Jun 11 2013 - Updated Jun 11 2013 - 2 reports

True Ventures Leads $3.35M Series A For Namely

Namely, the cloud-based people management platform, today announces a $3.35 million Series A financing. The round is being led by True Ventures, the San Francisco-based venture capital fund. Namely enables dynamic, high-growth companies to manage their ... [Published Citybizlist - Jun 11 2013]

Entities: True Ventures, Lerer Ventures, Sarah Fay, Michael Lazerow, Phil Black

First reported Jun 04 2013 - Updated Jun 05 2013 - 1 reports

Salesforce.com Inc

Salesforce.com to Acquire ExactTarget, Round Out Marketing Cloud

The $2.5 billion deal will power cross-channel marketing attribution.Page 1Cloud computing heavyweight Salesforce.com will acquire cloud-based digital marketing platform ExactTarget for $2.5 billion, the companies announced today."We're incredibly excited ... [Published Destination CRM - Jun 04 2013]

Entities: Salesforce.com Inc, ExactTarget Inc, Michael Lazerow, Automation

First reported May 30 2013 - Updated May 31 2013 - 2 reports

10 Top Social Media Startups--the Final Rankings

After weeks of voting, the results are in. This is the final ranking of CIO.com's 10 Hot Social Media Startups. Note that voting counts for only about 30-40 percent of the final selection criteria and companies are ranked based on such factors as the ... [Published NetworkWorld - May 31 2013]

Entities: Social Media, Startup, CIO, Venture Capital

First reported May 30 2013 - Updated May 30 2013 - 1 reports

5 Mistakes for Entrepreneurs to Avoid

Here are five mistakes to avoid while on your entrepreneurial journey. If you find yourself veering headlong into them, relax and calmly steer your company back in the right direction.For some entrepreneurs, the problem is not coming up with one good ... [Published Small Business Computing - May 30 2013]

Entities: Startup, Ted Sundquist, Small Businesses, Entrepreneur, Michael Lazerow

First reported May 23 2013 - Updated May 23 2013 - 1 reports

Dave Kerpen: How To Be A Likeable CEO

I recently spoke to Dave Kerpen, who is the CEO of Likeable Local, a social media software startup for small businesses, as well as the chairman and former CEO of Likeable Media.â¨â¨ Likeable Media was named to both the 2011 and 2012 Inc. 500 list of ... [Published Forbes.com - May 23 2013]

Entities: Social Media, admiration, Michael Lazerow, Dan Schawbel

First reported Mar 06 2013 - Updated Mar 06 2013 - 1 reports

salesforce.com's Management Presents at Barclays Internet Connect Conference (Transcript)

salesforce.com, Inc. ( CRM ) Barclays Internet Connect Conference Call March 6, 2013 11:05 am ET Executives Michael Lazerow – Chief Marketing Officer-Salesforce Marketing Cloud Analysts Anthony J. DiClemente – Barclays Capital, Inc. Presentation ... [Published Transcripts from Seeking Alpha - Mar 06 2013]

Entities: Anthony DiClemente, Michael Lazerow, Barclays PLC

First reported Jan 09 2013 - Updated Jan 10 2013 - 2 reports

What’s Salesforce Doing At CES?

Later today, Salesforce CEO Marc Benioff will be part of a keynote presentation at CES, along with representatives from AT&T and American Express. That might be a surprise to some, considering that the trade show usually has keynotes from folks like ... [Published TechCrunch - Jan 09 2013]

Entities: Michael Lazerow, Marc Benioff, Buddy Media, Paul Otellini

Quotes

...the core of its social marketing offerings, to be delivered by its entire global agency network in a first of its kind deal for the agency group. "this new agreement between omnicom media group and salesforce marketing cloud is a win for our mutual and future customers" said Michael Lazerow, CMO, Salesforce Marketing Cloud, salesforce.com...

Omnicom Media Group to Implement Use of Salesforce Marketing Cloud Globally [Published Individual.com - 3 hours ago]

Michael Lazerow, CMO of Salesforce Marketing Cloud, added, "[our] leading technologies will make it easy for omnicom media group agencies to effectively scale social listening, publishing and advertising for their thousands of clients globally."

Omnicom Media Group and Salesforce Will Build Social Marketing Tools [Published Adweek Online - Jun 14 2013]

...and hashtags are two words social marketers absolutely must pay attention to," Michael Lazerow, CMO Salesforce Marketing Cloud told USA Today. "the door is open for companies to better discover their customers' immediate interests, creating the potential for increased real-time marketing based around ongoing pop culture, sports and other major events." Prior to the hashtag launch, Facebook also introduced sponsored, targeted posts in Newsfeed, another tid-bit of social ad prowess that it borrowed from...

Facebook Hashtags Present Unforeseen Opportunities for Brand Marketers [Published Brandchannel.com - Jun 13 2013]

More Content

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Omnicom Media Group to Implement Use of Salesfo... [Published Individual.com - 3 hours ago]
Omnicom Media Group to Deploy Salesforce Market... [Published Individual.com - 3 hours ago]
Omnicom Media Group to deploy Salesforce Market... [Published CMO - Jun 17 2013]
Salesforce.com "Doubles Down" on Marketing [Published Destination CRM - Jun 14 2013]
Omnicom Media strikes deal with Salesforce Mark... [Published The Drum - Jun 14 2013]
Omnicom Media Group and Salesforce Will Build S... [Published Adweek Online - Jun 14 2013]
Omnicom Media Group Will Deploy Salesforce Mark... [Published I Stock Analyst - Jun 14 2013]
Social Context Drives Facebook’s Top Performing... [Published Social Times - Jun 13 2013]
Facebook Hashtags Present Unforeseen Opportunit... [Published Brandchannel.com - Jun 13 2013]
Facebook Hashtags Will Now Be Functional, Possi... [Published Inquisitr - Jun 13 2013]
Facebook Rolls Out Clickable Hashtags [Published Red Orbit - Jun 13 2013]
Namely secures $3.35M to keep employees on-task... [Published Venturebeat - Jun 12 2013]
Namely secures $3.35M to keep employees on-task... [Published Venturebeat - Jun 12 2013]
Namely Raises $3.4M to Manage People from the C... [Published Dow Jones Financial Information Services - Jun 11 2013]
True Ventures Leads $3.35M Series A For Namely [Published Citybizlist - Jun 11 2013]
Yep, Facebook Ads Are Better With Social Contex... [Published The Australian Society of Entrepreneurs - Jun 11 2013]
Namely Raises $3.35 Mln in Series A Financing [Published PE Hub News - Jun 11 2013]
Namely raises $3.5 million Series A after expan... [Published PandoDaily - Jun 11 2013]
Yep, Facebook Ads Are Better With Social Contex... [Published TechCrunch Europe - Jun 11 2013]
Yep, Facebook Ads Are Better With Social Contex... [Published TechCrunch - Jun 11 2013]
Salesforce.com to Acquire ExactTarget, Round Ou... [Published Destination CRM - Jun 04 2013]
WATCH: If Nikola Tesla Pitched Silicon Valley VCs [Published inc.com - May 31 2013]
10 Top Social Media Startups--the Final Rankings [Published NetworkWorld - May 31 2013]
5 Mistakes for Entrepreneurs to Avoid [Published Small Business Computing - May 30 2013]
10 Top Social Media Startups--the Final Rankings [Published CIO Australia - May 30 2013]
10 Top Social Media Startups--the Final Rankings [Published CIO Magazine - May 30 2013]
Dave Kerpen: How To Be A Likeable CEO [Published Forbes.com - May 23 2013]
11 Internet Week Events You Don’t Wanna Miss! [Published Beta Beat - May 20 2013]
Viddy Co-Founder Chris Ovitz Lands At Mobile Ga... [Published TechCrunch - May 01 2013]
Bitium raises $2.4 million as it launches a Saa... [Published The Next Web - Apr 17 2013]

Blogs

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Namely secures $3.35M to keep employees on-task... [Published Venturebeat - Jun 12 2013] July 9-10, 2013San Francisco, CA Tickets On Sale NowKeeping teams productive and efficient can make or break a business.Namely has raised $3.35 million from True Ventures to help businesses stay on top of their “people management.”The startup provides ...
Namely secures $3.35M to keep employees on-task... [Published Venturebeat - Jun 12 2013] July 9-10, 2013 San Francisco, CA Tickets On Sale Now Keeping teams productive and efficient can make or break a business. Namely has raised $3.35 million from True Ventures to help businesses stay on top of their “people management.” ...
Yep, Facebook Ads Are Better With Social Contex... [Published TechCrunch Europe - Jun 11 2013] Salesforce.com is releasing what it calls The Facebook Ads Benchmark Report, which shows how Facebook ads performed on Salesforce’s social advertising service Social.com . As the name implies, the report’s main purpose is to let businesses see how ...
Yep, Facebook Ads Are Better With Social Contex... [Published TechCrunch - Jun 11 2013] Salesforce.com is releasing what it calls The Facebook Ads Benchmark Report, which shows how Facebook ads performed on Salesforce’s social advertising service Social.com . As the name implies, the report’s main purpose is to let businesses see how ...
Viddy Co-Founder Chris Ovitz Lands At Mobile Ga... [Published TechCrunch - May 01 2013] Viddy co-founder Chris Ovitz has landed at another buzzed-about Los Angeles startup, the mobile gaming platform Scopely. He used to head up business development at the mobile video startup Viddy, which shot up like a star on the Facebook platform and ...

Audio/Video

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Solving Twitter's Marketing Problem [Published WSJ.com Video - Digits - Feb 20 2013]