Microsoft Advertising

Type: Product
Name: Microsoft Advertising
First reported 1 hour ago - Updated 1 hour ago - 1 reports

Viral not enough: Emirates and Havas choose Microsoft to rise brand awareness through the Hero campaign

On the image .- Picks from Emirates All time Greats Hero campaign.© Emirates/BBDO/Microsoft Advertising.2014/04/16Microsoft Advertising announced today that it has been chosen by Emirates and its media agency Havas Media Group as one of the key partners ... [Published Eastwind - 1 hour ago]
First reported 6 hours ago - Updated 6 hours ago - 2 reports

Microsoft chosen by Emirates Airline as key partner for World Cup ad campaign

Emirates Airline and its media agency Havas Media Group have chosen Microsoft Advertising as a key partner for the airline’s World Cup advertising campaign. The campaign, which began March 28 and ends April 21, features soccer legends Cristiano ... [Published TechNet Blogs - 6 hours ago]
First reported Apr 14 2014 - Updated Apr 14 2014 - 1 reports

The niche social networks Canadians are adopting: study

7 hours ago byMichael KolbergA recent Microsoft Advertising Digital Trends report highlights how Canadians are slowly migrating to smaller, niche social networks tailored to specific interests where they are more likely to interact with brands.According ... [Published Strategy Magazine - Apr 14 2014]
First reported Apr 11 2014 - Updated Apr 11 2014 - 1 reports

Microsoft and Warner Bros. UK ‘Hobbit’ 3D printed key ad campaign a success

Last December, Microsoft and Warner Bros. U.K. launched the first ad campaign featuring 3D printing, letting fans download a free 3D printer blueprint of “The Key to Erebor” – a major artifact in the plot of the movie, “The Hobbit: The Desolation of ... [Published TechNet Blogs - Apr 11 2014]
First reported Apr 10 2014 - Updated Apr 10 2014 - 1 reports

Display adspend versus time spent online (infographic)

One third of UK display ads are served on social networking sites, but only gets a fifth of a uses time online, according to these infographics from Microsoft.Source: Microsoft AdvertisingComment on this articleName:Email Address:URL:Comments:Verification ... [Published Net Imperative - Apr 10 2014]
First reported Apr 09 2014 - Updated Apr 09 2014 - 1 reports

Microsoft highlights from Advertising Week Europe

If you weren’t able to attend Advertising Week Europe, the Microsoft Advertising Blog gives you eight highlights from the March 31-April 4 event. One highlight was from Kathleen Hall, general manager of Global Campaigns and Brand Marketing at Microsoft ... [Published TechNet Blogs - Apr 09 2014]
First reported Apr 07 2014 - Updated Apr 07 2014 - 2 reports

Microsoft pens deal with Entertainment One UK for film promotion

Microsoft Advertising has announced a year-long strategic partnership with Entertainment One UK (eOne UK) to deliver new film launches across the Microsoft platform ecosystem.The films will be promoted by eOne UK on MSN, Skype, Windows 8 and Xbox, with ... [Published Marketing Tech - Apr 07 2014]
First reported Apr 03 2014 - Updated Apr 03 2014 - 1 reports

Microsoft Advertising announces new tools, SDKs to help developers do more, earn more

As part of Build 2014 in San Francisco this week, Microsoft Advertising rolled out a new software developers kit for Windows 8.1, designed to improve ad-funded monetization for app developers. The group also announced a new SDK for Windows Phone, ... [Published TechNet Blogs - Apr 03 2014]
First reported Mar 28 2014 - Updated Mar 28 2014 - 2 reports

The new Microsoft Video Network launches in the UK

The launch of the Microsoft Video Network in the United Kingdom gives advertisers the tools to buy user-initiated video ads on brand-safe sites across 350 publishers. The network provides additional reach for advertisers’ campaigns outside of Microsoft’s ... [Published TechNet Blogs - Mar 28 2014]
First reported Mar 27 2014 - Updated Mar 27 2014 - 3 reports

Microsoft cross-screen ads for UK

Microsoft is launching its Video Network in the UK, which will allow advertisers to buy pre-roll video ads programmatically across its MSN content portal, along with 350 publishers that are part of the network.Rival Google owns YouTube while AOL boasts ... [Published Advanced Television - Mar 27 2014]
First reported Mar 20 2014 - Updated Mar 20 2014 - 1 reports

Renault and Microsoft Advertising showcase vehicle design using ads in apps

Renault has launched a cross-platform campaign with Microsoft Advertising to showcase the design of Renault vehicles using ads that are embedded within Windows 8 apps on desktop and tablet. You can watch how it works in the video above (and don’t ... [Published TechNet Blogs - Mar 20 2014]
First reported Mar 18 2014 - Updated Mar 18 2014 - 2 reports

Microsoft creates ad exchange for Asia

Microsoft is the latest brand to create its own ad exchange across Asia.The Microsoft Advertising Exchange is its real-time bidding system, which has been available to its partners in the Americas and Europe since 2010.The exchange will offer advertising ... [Published Marketing-interactive.com - Mar 18 2014]

Quotes

...achieving results has become increasingly more difficult, complex and hard to navigate," says Tim Storer, Vertical Nerve's Chief Executive Officer. "With content marketing, A/B testing, Google Shopping, and more to contend with, organizations are overwhelmed and looking for an industry expert like Vertical Nerve who has the skills to manage all digital marketing channels and has the credentials and recognition of organizations like Google, Optimizely and Acquia."
...attract new Foreign Direct Investment into the CityCity of Toronto," said Renato Discenza, President and CEO of Invest Toronto, in a press release. "I am very excited to have a group of dedicated volunteers steward us on our mission to sell Toronto as a business destination of choice."
Owen Sagness, General Manager of Microsoft Advertising & Online in the UK, added: "Digital adspend continued its rapid growth in 2013, rising 15 per cent to £6.3bn in comparison with 2012. The results of the IAB and PwC’s latest survey confirm a few trends that the industry has seen first-hand over the past year, including the relentless growth of the tablet market, advertisers dedicating increasingly large budgets to mobile spend, and video becoming more popular than ever before."
"I would also like to express my sincere appreciation to our outgoing Board of Directors, who was instrumental in setting the foundation and vision for Invest Toronto" said Discenza. "Their passion for the City has benefitted all Torontonians."

More Content

All (81) | News (42) | Reports (0) | Blogs (37) | Audio/Video (0) | Fact Sheets (0) | Press Releases (2)
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Viral not enough: Emirates and Havas choose Mic... [Published Eastwind - 1 hour ago]
Microsoft chosen by Emirates Airline as key par... [Published TechNet Blogs - 6 hours ago]
Microsoft selected by Emirates for #AllTimeGrea... [Published PR Newswire: Business Technology - 6 hours ago]
The niche social networks Canadians are adoptin... [Published Strategy Magazine - Apr 14 2014]
Microsoft and Warner Bros. UK ‘Hobbit’ 3D print... [Published TechNet Blogs - Apr 11 2014]
Display adspend versus time spent online (infog... [Published Net Imperative - Apr 10 2014]
Vertical Nerve Continues Rapid Growth, Adds New... [Published PRWeb - Apr 10 2014]
Invest Toronto appoints new Board of Directors [Published YongeStreet - Apr 10 2014]
BMW Canada goes to ‘Collage’ for 2-Series launch [Published Marketing Magazine Canada - Apr 09 2014]
Microsoft highlights from Advertising Week Europe [Published TechNet Blogs - Apr 09 2014]
Digital ad spend hits record £6bn: Tablets driv... [Published Net Imperative - Apr 09 2014]
BlogMS Microsoft Team Blogs - New articles from... [Published TechNet Blogs - Apr 09 2014]
City of Toronto Appoints New Board of Directors... [Published Canada NewsWire - Apr 07 2014]
Microsoft pens deal with Entertainment One UK f... [Published Marketing Tech - Apr 07 2014]
Microsoft Advertising signs 12-month strategic ... [Published The Drum - Apr 07 2014]
Engaged audiences and new ad format open up pos... [Published MediaBUZZ - Apr 04 2014]
Microsoft Advertising announces new tools, SDKs... [Published TechNet Blogs - Apr 03 2014]
Skype opens up ad options in China, Philippines... [Published Digital Market Asia - Apr 02 2014]
Haystak Digital Marketing to Host Grand Opening... [Published Digital Journal - Apr 01 2014]
The new Microsoft Video Network launches in the UK [Published TechNet Blogs - Mar 28 2014]
Microsoft launches programmatic video network [Published Brand Republic - Mar 28 2014]
Microsoft cross-screen ads for UK [Published Advanced Television - Mar 27 2014]
Mircrosoft turns up heat on AOL and Google with... [Published The Drum - Mar 27 2014]
Microsoft launches programmatic video advertisi... [Published Guardian.co.uk - Mar 27 2014]
Microsoft debuts programmatic video ad network ... [Published Net Imperative - Mar 27 2014]
Microsoft launches new programmatic video platform [Published Media Tel - Mar 27 2014]
Microsoft muscles into YouTube territory with n... [Published The Independent - Mar 27 2014]
AOL adds to video sales team [Published Marketing Magazine Canada - Mar 26 2014]
The Advertising Research Foundation Announces t... [Published 4 Traders - Mar 26 2014]
Microsoft presents can’t miss sessions at Adver... [Published TechNet Blogs - Mar 25 2014]
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Blogs

sort by: Date | Relevance
Microsoft chosen by Emirates Airline as key par... [Published TechNet Blogs - 6 hours ago]
Emirates Airline and its media agency Havas Media Group have chosen Microsoft Advertising as a key partner for the airline’s World Cup advertising campaign. The campaign, which began March 28 and ends April 21, features soccer legends Cristiano ...
Microsoft selected by Emirates for #AllTimeGrea... [Published PR Newswire: Business Technology - 6 hours ago]
LONDON, April 16, 2014 /PRNewswire/ -- Microsoft Advertising announced Tuesday that it has been chosen by Emirates Airline and its media agency Havas Media Group as one of the key partners for its global brand campaign. The large-scale campaign spans ...
Microsoft and Warner Bros. UK ‘Hobbit’ 3D print... [Published TechNet Blogs - Apr 11 2014]
Last December, Microsoft and Warner Bros. U.K. launched the first ad campaign featuring 3D printing, letting fans download a free 3D printer blueprint of “The Key to Erebor” – a major artifact in the plot of the movie, “The Hobbit: The Desolation of ...
Microsoft highlights from Advertising Week Europe [Published TechNet Blogs - Apr 09 2014]
If you weren’t able to attend Advertising Week Europe, the Microsoft Advertising Blog gives you eight highlights from the March 31-April 4 event. One highlight was from Kathleen Hall, general manager of Global Campaigns and Brand Marketing at Microsoft ...
BlogMS Microsoft Team Blogs - New articles from... [Published TechNet Blogs - Apr 09 2014]
227 Microsoft Team blogs searched, 58 blogs have new articles. 225 new articles found searching from 31-Mar-2014 to 06-Apr-2014 Categories: General , Industry Solutions , Internet , Microsoft Advertising , Microsoft Learning , Microsoft ...
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Press Releases

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Blue Nile Announces Appointment of New Board Me... [Published GlobeNewswire: Acquisitions News - Nov 07 2013]
AOL, Microsoft, Yahoo agree to streamline acces... [Published Microsoft Press Releases - Sep 24 2013]
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