New Belgium Brewing Company

Type: Company

Name: New Belgium Brewing Company

First reported 1 hour ago - Updated 1 hour ago - 1 reports

Local attorneys specialize in working with breweries

ASHEVILLE ? Plenty of local attorneys enjoy locally made beer, but three litigators are making a business of knowing their breweries.Hayley Wells, Derek Allen and Norman Leonard were doing so much brewery-related business at their office of Ward and Smith, ... [Published Asheville Citizen-Times - 1 hour ago]

Entities: Sierra Nevada Brewing Co, Oskar Blues, New Belgium Brewing Company

First reported May 24 2013 - Updated May 24 2013 - 1 reports

Bacardi

News Briefs for May 24, 2013

•Bacardi has launched a new campaign celebrating the Cuban provenance and heritage of its namesake rum brand. Titled after a Cuban rally cry, “Vivimos,” the campaign was created by ad agency OW and features several television and digital films directed ... [Published Shanken News Daily - May 24 2013]

Entities: Anthony Hardy, Bacardi, Diageo PLC, MillerCoors LLC

First reported May 24 2013 - Updated May 24 2013 - 1 reports

Fat Tire 'Pairs Well With People'

ad campaign, beer, beverages, campaigns, online, tvNew Belgium Brewing, the nation’s third-largest craft brewer, is launching a campaign including the company’s second-ever TV effort, and the first in eight years.The Fort Collins, Colo. company, sums ... [Published Media Post - May 24 2013]

Entities: New Belgium Brewing Company, Belgium, Stacy Peralta, Vizeum

First reported May 23 2013 - Updated May 23 2013 - 1 reports

New Belgium toasts bike month with label

BOULDER, CO (BRAIN) — New Belgium Brewing is paying homage to National Bike Month in May with special labels on its Fat Tire and Ranger IPA bottles that include the logo of nonprofit People For Bikes and encourage people to “Ride On!”People For Bikes’ ... [Published Bicycle Retailer and Industry News - May 23 2013]

Entities: Belgium, New Belgium Brewing Company, Collins Company Ltd, League of American Bicyclists

First reported May 23 2013 - Updated May 23 2013 - 1 reports

Sierra Nevada Brewing Co

Big breweries bring big attention to Asheville

With a dozen craft breweries in Buncombe County and more in the region, Asheville has established itself as a beer destination. But with three big national craft breweries joining the party, the region has become the definitive East Coast craft beer ... [Published Asheville Citizen-Times - May 23 2013]

Entities: Oskar Blues, Sierra Nevada Brewing Co, New Belgium Brewing Company

First reported May 21 2013 - Updated May 22 2013 - 2 reports

TV ad: Fat Tire Ale: Anthem

Employee-owned, environmentally proactive craft New Belgium Brewing sums up its brand values in its new tag, "Pairs well with people."The :30 from Cultivator was filmed on site and the entire cast are New Belgium employees. V.O.: "they said.being 100% employee-owned ... [Published Best ads - May 22 2013]

Entities: New Belgium Brewing Company, Executive Producer, Art Director

First reported May 21 2013 - Updated May 21 2013 - 1 reports

New Belgium Brewing Company

Craft Brewing And Distilling News for May 21, 2013

•Fort Collins, Colorado-based New Belgium Brewing Co. has unveiled a new summer campaign focusing on its core Fat Tire brand. Running under the tagline “Pairs Well With People,” the campaign includes several 30-second television spots and is targeted ... [Published Shanken News Daily - May 21 2013]

Entities: New Belgium Brewing Company, Stacy Peralta, Belgium

First reported May 20 2013 - Updated May 20 2013 - 1 reports

How to start a brewery: Q&A with Elysian Brewing's Dick Cantwell

There should be no shortage of takers for the just-released second edition of The Brewers Association’s Guide to Starting Your Own Brewery.Last summer the BA reported 1,252 breweries were in the planning stages in the U.S., compared to 725 from a year ... [Published Denver Post - May 20 2013]

Entities: Anderson Valley Brewing Company, New Belgium Brewing Company, Fort Collins (United States)

First reported May 20 2013 - Updated May 20 2013 - 1 reports

New map shines light on Midtown Greenwayâs dark spots

MIDTOWN GREENWAY — Volunteers with light meters have charted the darkest spots on the Midtown Greenway, creating an interactive Google map to illustrate where more security might be needed.The Midtown Greenway Coalition is asking the city to install more ... [Published Southwest Journal - May 20 2013]

Entities: Coalition, New Belgium Brewing Company, Security

First reported May 20 2013 - Updated May 20 2013 - 1 reports

Arizona law paves way for new for-profit corporations to create 'public benefit'

For-profit entities must also serve the public goodPrint Email2013-05-20T00:00:00Z David Wichner Arizona Daily Star Arizona Daily Star41 minutes ago • David Wichner Arizona Daily StarArizona has adopted a new type of corporation with more than just the ... [Published Arizona Daily Star - May 20 2013]

Entities: Environment, Patagonia (clothing), King Arthur Flour, New Belgium Brewing Company

First reported May 19 2013 - Updated May 19 2013 - 1 reports

New Belgium Launches 'Pairs Well with People' Campaign

New Belgium Brewing launches its summer campaign, “Pairs Well With People,” this week with a focus on Fat Tire and the Millennial Drinker. A dynamic media mix including digital, social, web and television will shine a light on Fat Tire Amber Ale while ... [Published Beverage World - May 19 2013]

Entities: Belgium, Stacy Peralta, New Belgium Brewing Company

First reported May 19 2013 - Updated May 19 2013 - 1 reports

New Belgium gains 'B Corp' designation

ASHEVILLE ? New Belgium Brewing, the Colorado-based brewer building a $175 million brewery on Craven Street, has announced it is now a Certified B Corporation. The designation is reserved for companies that are committed to meeting high standards of social ... [Published Asheville Citizen-Times - May 19 2013]

Entities: Belgium, New Belgium Brewing Company, Triple Bottom Line, Environment

Quotes

"The judges had their work cut out for them. It was a tough playing field for those that entered, and the products that scored 3.5 stars or higher are those that the judges say have viable attributes that set them apart from others in the field."

BioAmber Bio-SA™ Earns High Score in Environmental Leader Technology Reviews [Published Chemicals Technology - May 24 2013]

The :30 from Cultivator was filmed on site and the entire cast are New Belgium employees. V O : "they said.being 100% employee-owned and environmentally conscious would never work. The world is full of people who like to say, 'You can’t do that,' and for all of them out there we have one thing to say." , at which point over a hundred employees hoist a bottle and offer, "Want a beer?"

TV ad: Fat Tire Ale: Anthem [Published Best ads - May 22 2013]

..." Four :15s address how to: "make, youself more attractive," "friend someone, unfriend them," "make up," and "expand your social network (not shown). A bottle or glass of New Belgium's flagship Fat Tire Ale is the solution in all cases."

TV ad: Fat Tire Ale: Make Up [Published Best ads - May 21 2013]

...We had access to every physical aspect of the brewery and we were free to set up shots in whatever fashion we chose," noted Peralta. "It was one of the most fun productions I've been on."

Director Stacy Peralta Pairs Well With Fat Tire Ale Commercials [Published ShootOnline - May 20 2013]

More Content

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Local attorneys specialize in working with brew... [Published Asheville Citizen-Times - 1 hour ago]
News Briefs for May 24, 2013 [Published Shanken News Daily - May 24 2013]
BioAmber Bio-SA™ Earns High Score in Environmen... [Published Chemicals Technology - May 24 2013]
Fat Tire 'Pairs Well With People' [Published Media Post - May 24 2013]
Eaterwire : Marg’s Taco Bistro Opens in Uptown;... [Published INDenver Times - May 24 2013]
New Belgium toasts bike month with label [Published Bicycle Retailer and Industry News - May 23 2013]
BevMo! Opens New Store in Carmel Just in Time f... [Published Business Wire - May 23 2013]
New Belgium nails down on mobile video, social ... [Published Mobile Marketer - May 23 2013]
Big breweries bring big attention to Asheville [Published Asheville Citizen-Times - May 23 2013]
New Belgium Pre-Tour de Fat Party: 10 Delicious... [Published Beer Advocate - May 22 2013]
TV ad: Fat Tire Ale: Anthem [Published Best ads - May 22 2013]
TV ad: Fat Tire Ale: Make Up [Published Best ads - May 21 2013]
Craft Brewing And Distilling News for May 21, 2013 [Published Shanken News Daily - May 21 2013]
New Belgium TV Ad Signals Growth, Desire To Cre... [Published KUNC 91.5 FM - May 21 2013]
Director Stacy Peralta Pairs Well With Fat Tire... [Published ShootOnline - May 20 2013]
How to start a brewery: Q&A with Elysian Brewin... [Published Denver Post - May 20 2013]
New map shines light on Midtown Greenwayâs dark... [Published Southwest Journal - May 20 2013]
Arizona law paves way for new for-profit corpor... [Published Arizona Daily Star - May 20 2013]
New Belgium Launches 'Pairs Well with People' C... [Published Beverage World - May 19 2013]
New Belgium gains 'B Corp' designation [Published Asheville Citizen-Times - May 19 2013]
Durango breweries continue to thrive [Published San Jose Mercury News - May 18 2013]
New beer Friday [Published Realbeer.com - May 18 2013]
MOXIE EXCHANGE MOVEMENT ANNOUNCES PRESTIGIOUS B... [Published PR Urgent - May 17 2013]
Why the End of 'Craft' Beer Is Just a Tax Break... [Published TheStreet.com - May 17 2013]
When founder cash out, do workers lose? [Published TD Ameritrade - May 17 2013]
Eaterwire: Summer of Riesling; Dueling Chefs; N... [Published INDenver Times - May 17 2013]
Harpoon to debut Session IPA to raise money to ... [Published Carthage Press - May 16 2013]
How Does Your Ski Resort Stack Up? [Published SKI Magazine - May 16 2013]
Udall Brings BEER Act Back For Another Round [Published KUNC 91.5 FM - May 16 2013]
Rolle Bolle: New Belgium Brewing [Published Examiner.com - May 15 2013]