Ogilvy's

Type: Company
Name: Ogilvy's
First reported Sep 16 2014 - Updated Sep 16 2014 - 1 reports

Native Ads Squarely Inside The Big News Tent

Editor’s note: The new issue of our sister publication Nieman Reports is out and ready for you to read.(We’ve already shared a couple of pieces from it with you, but check out the whole issue.)I write a column for the print edition of the magazine. Here’s ... [Published NetNewsCheck - Sep 16 2014]
First reported Sep 11 2014 - Updated Sep 11 2014 - 1 reports

The internet of things begins with humans

The internet of things (IoT), or the internet of everything (IoE) if you’re Cisco, has been getting tech heads excited for a few years now. The premise is to connect everything to the internet in order to gather and share data to make your life more efficient. ... [Published B2B Marketing - Sep 11 2014]
First reported Sep 10 2014 - Updated Sep 10 2014 - 1 reports

Quebec’s vicarious referendum

There’s always been an air of Scotland in Montreal, where a large part of the cityscape was built by businessmen of Scottish origin. Montreal’s oldest and best department store, Ogilvy’s, still features a bagpipe-playing musician in a kilt who tours the ... [Published Globe and Mail - Sep 10 2014]
First reported Sep 10 2014 - Updated Sep 10 2014 - 1 reports

Quebec’s vicarious referendum - The Globe and Mail

There’s always been an air of Scotland in Montreal, where a large part of the cityscape was built by businessmen of Scottish origin. Montreal’s oldest and best department store, Ogilvy’s, still features a bagpipe-playing musician in a kilt who tours the ... [Published DailyMe.Com - Sep 10 2014]
First reported Sep 10 2014 - Updated Sep 10 2014 - 1 reports

Ogilvy’s regional popularity doesn’t always translate

Based on client marketers’ spontaneous mentions of preferred agencies in Marketing Research’s Asia survey, WPP’s Ogilvy leads the way as preferred creative agency. Achieving top ranking in both Hong Kong and Singapore, it also came a close second (to ... [Published Marketing-interactive.com - Sep 10 2014]
First reported Sep 02 2014 - Updated Sep 02 2014 - 1 reports

The glue for a good digital marketing strategy…

“ …agencies that have taken on e-mail media for their clients have been seeing some amazing results, specifically in industries like the motor trade where agencies need to get their message out and would like to measure their campaigns more accurately ... [Published Adlip - Sep 02 2014]
First reported Sep 01 2014 - Updated Sep 01 2014 - 1 reports

Hausmann Appoints Creative and Strategy Director

Independent PR company the Hausmann Group, has strengthened its creative and strategic services with the appointment of Lex Deasley.Deasley joins the company with more than 17 years of experience in the industry from roles in London, Rio de Janeiro and ... [Published B&T Online - Sep 01 2014]
First reported Aug 29 2014 - Updated Aug 29 2014 - 2 reports

Frieze Films’ Malo 8 directs latest installment of Ogilvy’s Feel Every Moment DStv campaign

Frieze Films’ Malo 8 directed Doc Shebeleza, the latest installment in Ogilvy’s popular Feel Every Moment DStv campaign. The spot features a mother watching her two daughters dancing – adorably – to Cassper Nyovest’s hit music video on DStv. Malo’s challenge ... [Published Marketing Update - Aug 29 2014]
Entities: Ogilvy's, DStv, Deepend
First reported Aug 26 2014 - Updated Aug 26 2014 - 1 reports

Creating Your Own Ad Network

In the first half of 2012, Amazon reportedly spent $54 million and the University of Phoenix $37.9 million on pay-per-click advertising. With Google advertising costs going through the roof, community banks have a tough time competing with the larger ... [Published Bank Administration Institute - Aug 26 2014]
First reported Aug 25 2014 - Updated Aug 25 2014 - 1 reports

Office pride: global edition

1. Atmosphere CommunicationsCape Town, South AfricaLocated in Roodebloem Manor, a graceful house dating back to about 1877, Atmosphere’s office is a magical blend of history and innovation, which makes for a relaxed, creative working environment.2. B ... [Published PR Week UK - Aug 25 2014]
First reported Aug 22 2014 - Updated Aug 22 2014 - 1 reports

The House of Cards effect: Why data and creativity should go hand in hand

Last month, the CEO of Netflix, Reed Hastings, explained what the death of a dog could teach us about data and creativity.Speaking at Code Conference, Hastings was reflecting on a conversation he’d had with David Fincher, the director of Netflix’s popular ... [Published The Drum - Aug 22 2014]
First reported Aug 14 2014 - Updated Aug 15 2014 - 2 reports

Lowe coup as Ogilvy’s Sjoenell heads back to Sweden

When you’re looking for a creative these days it’s probably a good idea to head for Scandinavia but one of the region’s top exports, Ogilvy & Mather New York CCO Calle Sjoenell (left), is heading in the opposite direction.Sjoenell, who joined Ogilvy from ... [Published More About Advertising - Aug 15 2014]

Quotes

She continued, "Lex’s experience building often award-winning, multi-channel campaigns for brands such as Nike, Red Bull, Umbro and Carlton Draught speaks for itself and his background in social psychology and the arts make him a unique find in the industry. He doesn’t have the sculpted facial hair or fine knitwear that Toby had, but he has way better ‘dad jokes’ and makes good tea, so on balance we’re pretty happy."
"There’s always swings and roundabouts in new business wins and losses, that’s the nature of our game. What we’ve been very good at for a long time is making sure that we win more than our fair share, and I’m absolutely not trying to sugarcoat the reality of our first half this year, we won our fair share but we didn’t win more than our fair share, it’s something that we are addressing and we’re confident in the second half we’ll get back to our higher expectations."
"There are tons of Swedes staying," he said. "I think [for us] it's more like the family thing. I don't think there's an exodus back. There's a healthy exchange."
"Kapil Arora, account executive, O&M Bangalore’ reads a card that adorns his desk at Ogilvy & Mather’s Gurgaon office. The card is from the year 2000, from Arora’s first stint at the agency."

More Content

All (40) | News (37) | Reports (0) | Blogs (3) | Audio/Video (0) | Fact Sheets (0) | Press Releases (0)
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Native Ads Squarely Inside The Big News Tent [Published NetNewsCheck - Sep 16 2014]
United Development Company appoints Memac Ogilv... [Published AME Info - Sep 14 2014]
The internet of things begins with humans [Published B2B Marketing - Sep 11 2014]
Quebec’s vicarious referendum - The Globe and Mail [Published DailyMe.Com - Sep 10 2014]
Quebec’s vicarious referendum [Published Globe and Mail - Sep 10 2014]
Ogilvy’s regional popularity doesn’t always tra... [Published Marketing-interactive.com - Sep 10 2014]
Social media: Marketing to the selfie generation [Published Campaign Asia-Pacific - Sep 05 2014]
The glue for a good digital marketing strategy… [Published Adlip - Sep 02 2014]
Hausmann Appoints Creative and Strategy Director [Published B&T Online - Sep 01 2014]
From Moscow to Mumbai, These Agencies Make Toda... [Published Adweek Online - Sep 01 2014]
Frieze Films’ Malo 8 directs latest installment... [Published Marketing Update - Aug 29 2014]
Malo 8 directs Doc Shebeleza DSTV ad [Published PhotographerSA - Aug 29 2014]
Creating Your Own Ad Network [Published Bank Administration Institute - Aug 26 2014]
Through a glass, darkly: Branded glassware [Published Drinks Business - Aug 26 2014]
Office pride: global edition [Published PR Week UK - Aug 25 2014]
Hausmann welcomes new creative and strategy Dir... [Published Mumbrella - Aug 25 2014]
The House of Cards effect: Why data and creativ... [Published The Drum - Aug 22 2014]
An unforgettable evening with Josy Paul at the ... [Published Best Media Info - Aug 19 2014]
Ogilivy Turns a Polo Test Drive into a Game of ... [Published Adlip - Aug 18 2014]
Will The Wholesale Change Of Chief Executives C... [Published Forbes.com - Aug 18 2014]
McCann snatches Coca-Cola China from Leo Burnett [Published M&M Europe - Aug 18 2014]
Myer opts for Clemenger Melbourne after year-lo... [Published Mumbrella - Aug 18 2014]
Lowe coup as Ogilvy’s Sjoenell heads back to Sw... [Published More About Advertising - Aug 15 2014]
Ogilvy & Mather's New York CCO Departs for Low... [Published Advertising Age - Aug 14 2014]
Weber Shandwick Brings On Global CTO, Hires GM ... [Published Holmes Report - Aug 12 2014]
Mission NCR: Charting a ‘liquid’ path to growth [Published Campaign India - Aug 12 2014]
Another lazy South Africa ad [Published {AFRICA IS A COUNTRY} - Jul 13 2014]
Angus farm to convert spuds into spirit [Published Tayside and Fife Courier - Jul 05 2014]
The Media Column: The cultural divide between e... [Published The Independent - Jun 23 2014]
Will PR agencies back up their Wikipedia framew... [Published PR Week UK - Jun 20 2014]
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Another lazy South Africa ad [Published {AFRICA IS A COUNTRY} - Jul 13 2014]
Africa is a Country has written plenty in the past on problematic advertising, particularly that which rides on racial and sexist stereotypes, and tropes about the African continent. Invariably, the common thread that runs through many of these ads—especially ...
What declining reach, rising click fraud, & sky... [Published Venturebeat - May 09 2014]
GUEST POST Image Credit: mkhmarketing Facebook has been taking a lot of flack the last few weeks — thanks in part to Ogilvy, which discovered that brands can now reach just 6 percent of fans organically, down from 12.05 percent in October. According ...
12 Examples of Native Ads (And Why They Work) [Published Copyblogger - Apr 14 2014]
Despite all the hype, native advertising remains a fuzzy concept for most marketers. According to our 2014 status report : 49 percent of respondents don’t know what native advertising is24 percent are hardly familiar with itAnother 24 percent are ...
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