Publication: Search Engine Watch

First reported 18 hours ago - Updated 15 hours ago - 1 reports

Spooky Google Doodles for Halloween 2014

Just as Halloween has seen some evolution over the years, so have the holiday-themed Google Doodles presented each year on the Web. ... [Published Search Engine Watch - 18 hours ago]
Entities: Evolution
First reported Oct 30 2014 - Updated 17 hours ago - 1 reports

Can Groupon Break Into the Search Market?

Groupon's new search feature is a Yelp-like directory of business pages with contact info, user reviews, deals, and a goal of engaging you to spend more time on Groupon's website. ... [Published Search Engine Watch - Oct 30 2014]
Entities: Groupon Inc, Market
First reported 23 hours ago - Updated 23 hours ago - 1 reports

Fast SEO Competitive Analysis Part 2: Competing Content Comparison

In part two of this series on fast SEO competitive analysis, we will look at understanding search behavior and choosing target keyword categories as well as competing content comparison. ... [Published Search Engine Watch - 23 hours ago]
First reported Oct 31 2014 - Updated Oct 31 2014 - 1 reports

A Step-by-Step Guide to Creating Robust Content for the Holiday Season

While search marketers make it a point to continuously monitor the performance of their keywords and modify their PPC marketing bids, the process of modifying content marketing to suit seasonal changes is only just catching on. ... [Published Search Engine Watch - Oct 31 2014]
Entities: Marketing
First reported Oct 31 2014 - Updated Oct 31 2014 - 1 reports

Writing Your Way to the Top of Search and Social Results

We’ve entered the era of intelligent content that is laced with smart optimization and is penned by qualified writers who have a name, rank, and serial number of credentials and influence. ... [Published Search Engine Watch - Oct 31 2014]
First reported Oct 30 2014 - Updated Oct 30 2014 - 1 reports

"Which Update?" Is the Wrong Question

What's the right question to ask? That will depend on your skill level and experience in the SEO industry. ... [Published Search Engine Watch - Oct 30 2014]
First reported Oct 30 2014 - Updated Oct 30 2014 - 1 reports

Secret Sauce LoMo Tips for More PPC Sales

Paid search marketers have understood that mobile is important for some time, but few are leveraging the power of mobile advertising tailored for local traffic. ... [Published Search Engine Watch - Oct 30 2014]
First reported Oct 29 2014 - Updated Oct 30 2014 - 1 reports

Google Mobile Usability Report IDs Website Issues That Drive Away Business

Google has added Mobile Usability reports to its Webmaster Tools, which will provide a detailed report for each error found on a company's website. ... [Published Search Engine Watch - Oct 29 2014]
Entities: Webmaster
First reported Oct 29 2014 - Updated Oct 29 2014 - 1 reports

How to Get Tons of Great Data From Google AdWords Instantly

The Home screen is an under-utilized element of your AdWords account. Here's how to reorganize in order to get to your data efficiently. ... [Published Search Engine Watch - Oct 29 2014]
Entities: Google AdWords
First reported Oct 28 2014 - Updated Oct 28 2014 - 1 reports

Bing Allows Consumers to Use Emojis as Search Term

To allow users to search the same way they communicate, Bing upgraded its search engine to recognize emojis. ... [Published Search Engine Watch - Oct 28 2014]
First reported Oct 28 2014 - Updated Oct 28 2014 - 1 reports

seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

Search engine optimization - and where a website appears in search results - can have a significant impact on click-through rate (CTR), especially for mobile search. ... [Published Search Engine Watch - Oct 28 2014]
First reported Oct 28 2014 - Updated Oct 28 2014 - 1 reports

Scaling SEO Across Your Enterprise Business – The Human Element

Scaling SEO at your company is not just about SEO - success is also dependent on leadership, project management, and efficient process. ... [Published Search Engine Watch - Oct 28 2014]

Quotes

"We've now refined the signal in ways we expect to visibly affect the rankings of some of the most notorious sites. This update will roll out globally starting next week" Google said, adding that it will also be removing more terms from autocomplete, based on DMCA removal notices
...that our peers voted us best of the best is very humbling, and it's nice to know we have such a great reputation in the industry," Kirshner says. "To do it two years in a row is unbelievable. We're super stoked, just shocked and humbled."
"All three parties will keep investing in this type of technology, but the cold hard facts are that Google is progressing the fastest on all fronts" says the study
...then adjust for biases and try to understand the true opinion expressed by a population most representing the actual voters themselves," Bing says. "Algorithmically, we detect terms that are pro-independence and compare the aggregate sentiment against phrases which are pro-union to arrive at a prediction for whether the referendum will have a ‘yes' or ‘no' vote."

More Content

All (586) | News (586) | Reports (0) | Blogs (0) | Audio/Video (0) | Fact Sheets (0) | Press Releases (0)
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Spooky Google Doodles for Halloween 2014 [Published Search Engine Watch - 18 hours ago]
Fast SEO Competitive Analysis Part 2: Competing... [Published Search Engine Watch - 23 hours ago]
A Step-by-Step Guide to Creating Robust Content... [Published Search Engine Watch - Oct 31 2014]
Writing Your Way to the Top of Search and Socia... [Published Search Engine Watch - Oct 31 2014]
Can Groupon Break Into the Search Market? [Published Search Engine Watch - Oct 30 2014]
"Which Update?" Is the Wrong Question [Published Search Engine Watch - Oct 30 2014]
Secret Sauce LoMo Tips for More PPC Sales [Published Search Engine Watch - Oct 30 2014]
Google Mobile Usability Report IDs Website Issu... [Published Search Engine Watch - Oct 29 2014]
How to Get Tons of Great Data From Google AdWor... [Published Search Engine Watch - Oct 29 2014]
seoClarity: In Mobile World, Search Result Plac... [Published Search Engine Watch - Oct 28 2014]
Bing Allows Consumers to Use Emojis as Search Term [Published Search Engine Watch - Oct 28 2014]
Scaling SEO Across Your Enterprise Business – T... [Published Search Engine Watch - Oct 28 2014]
Yahoo Bing Network Audience Stats That Might Su... [Published Search Engine Watch - Oct 28 2014]
Google Webmaster Update: Blocking JavaScript & ... [Published Search Engine Watch - Oct 27 2014]
Your Guide to 301 Redirects for SEO [Published Search Engine Watch - Oct 27 2014]
Are You Avoiding These 3 Trouble Areas in Inter... [Published Search Engine Watch - Oct 24 2014]
3 Ways to Form More Integrated Social and SEO T... [Published Search Engine Watch - Oct 24 2014]
Disney Dominates Halloween Keyword Ad Spend [Published Search Engine Watch - Oct 23 2014]
Bing Ads Launches Universal Event Tracking [Published Search Engine Watch - Oct 23 2014]
Mobile Ad Revenues Soar as Search and Directori... [Published Search Engine Watch - Oct 23 2014]
Finding Local Search Success, Post-Pigeon and P... [Published Search Engine Watch - Oct 23 2014]
People Build Links [Published Search Engine Watch - Oct 23 2014]
The Votes Are In: Bing, Internet Explorer, & CN... [Published Search Engine Watch - Oct 22 2014]
The Votes Are In: Bing, Internet Explorer, & CN... [Published Search Engine Watch - Oct 22 2014]
Gmail, Google+, and Hangouts Suffer Outage Acro... [Published Search Engine Watch - Oct 22 2014]
Penguin 3.0: A Proven Roadmap to Recovery [Published Search Engine Watch - Oct 22 2014]
Google Panda and the High Risk of Using Aggress... [Published Search Engine Watch - Oct 22 2014]
Facebook Ads: Lessons From the Trenches [Published Search Engine Watch - Oct 22 2014]
Search Engine Marketing Checklist for Hotel Mar... [Published Search Engine Watch - Oct 21 2014]
Bing Ads Improves Speed, Bidding, and Targeting [Published Search Engine Watch - Oct 21 2014]
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