Publication: Search Engine Watch Blog

First reported 2 hours ago - Updated 2 hours ago - 1 reports

Close Variant Matching – 3 Important Points to Keep in Mind

Here are three changes about the close variant change that you should keep in mind, and what you need to know in order to prepare ahead of time. ... [Published Search Engine Watch Blog - 2 hours ago]
First reported 4 hours ago - Updated 4 hours ago - 1 reports

Why Facebook’s New Cross-Device Tracking Tool Is a Game-Changer for Advertisers

Advertisers who want to understand the role of different devices leading to conversions are able to do it with Facebook’s new cross-device reporting tool. ... [Published Search Engine Watch Blog - 4 hours ago]
First reported 20 hours ago - Updated 5 hours ago - 1 reports

Google, YouTube See Uptick in 2014 Back-to-School Search Traffic

Back-to-school searches on Google grew 45 percent year-over-year while searches for "back to school haul" and "dorm hauls" on YouTube are also up. ... [Published Search Engine Watch Blog - 20 hours ago]
Entities: YouTube LLC
First reported 6 hours ago - Updated 6 hours ago - 1 reports

Greggs Falls Victim to Google Search Image Gaffe

The bakery brand offered the search engine donuts to fix the problem and created a Twitter hashtag to go along with its request. ... [Published Search Engine Watch Blog - 6 hours ago]
First reported 23 hours ago - Updated 16 hours ago - 1 reports

Lost and Found: How Top E-Commerce Brands Stack Up With Site Search

Recent analysis by the Baymard Institute shows top e-commerce brands fall short with site search results and highlights the need for brands to better assist shoppers in their path to purchase. ... [Published Search Engine Watch Blog - 23 hours ago]
First reported 22 hours ago - Updated 22 hours ago - 1 reports

Google AdWords Incorporates Focused Bid Automation and Bulk Editing

Google has added an update to streamline the management of multiple campaigns and a tool that enables advertisers to better target their customers. ... [Published Search Engine Watch Blog - 22 hours ago]
First reported Aug 21 2014 - Updated Aug 21 2014 - 1 reports

Product Listing Ads – An Evaluation

The end of product listing ads as we know them makes this a perfect time to evaluate their effectiveness and impact on the industry. ... [Published Search Engine Watch Blog - Aug 21 2014]
First reported Aug 21 2014 - Updated Aug 21 2014 - 1 reports

What to Include (& Leave Off) Your Homepage

Is your homepage doing what it’s supposed to do? Is it answering the necessary questions and putting customers on the path to conversion? If you haven’t taken a look at your homepage structure, now’s the time. ... [Published Search Engine Watch Blog - Aug 21 2014]
First reported Aug 20 2014 - Updated Aug 20 2014 - 1 reports

Google’s Singhal Reflects on the Top Search Milestones Since 2004

Google’s senior vice president of search thinks the roll-outs of universal search, voice search, and the Knowledge Graph are among Google’s proudest moments in search since its IPO. ... [Published Search Engine Watch Blog - Aug 20 2014]
Entities: IPOs
First reported Aug 20 2014 - Updated Aug 20 2014 - 1 reports

Online PR: Should You Pitch or Ignore These 6 HARO Personas?

HARO can be a great way to get coverage and links for your website – but it can also be a huge waste time with no results if you approach it in the wrong way. ... [Published Search Engine Watch Blog - Aug 20 2014]
Entities: Acquisition
First reported Aug 20 2014 - Updated Aug 20 2014 - 1 reports

How to Properly Analyze Ad Text Performance

When setting up a paid search campaign, proper structure is essential for success. By not looking at the data from a holistic point of view, you may end up in a situation where you are making decisions off of non-statistically significant data. ... [Published Search Engine Watch Blog - Aug 20 2014]
First reported Aug 19 2014 - Updated Aug 19 2014 - 1 reports

Google Wages War on European Link Scheme Networks

Google has taken action against two fraudulent link networks as reports surface of manual penalty notifications hitting inboxes in Europe. ... [Published Search Engine Watch Blog - Aug 19 2014]
Entities: War, Google Inc, Fraud

More Content

All (586) | News (0) | Reports (0) | Blogs (586) | Audio/Video (0) | Fact Sheets (0) | Press Releases (0)
sort by: Date | Relevance
Close Variant Matching – 3 Important Points to ... [Published Search Engine Watch Blog - 2 hours ago]
Why Facebook’s New Cross-Device Tracking Tool I... [Published Search Engine Watch Blog - 4 hours ago]
Greggs Falls Victim to Google Search Image Gaffe [Published Search Engine Watch Blog - 6 hours ago]
Google, YouTube See Uptick in 2014 Back-to-Scho... [Published Search Engine Watch Blog - 20 hours ago]
Google AdWords Incorporates Focused Bid Automat... [Published Search Engine Watch Blog - 22 hours ago]
Lost and Found: How Top E-Commerce Brands Stack... [Published Search Engine Watch Blog - 23 hours ago]
Product Listing Ads – An Evaluation [Published Search Engine Watch Blog - Aug 21 2014]
What to Include (& Leave Off) Your Homepage [Published Search Engine Watch Blog - Aug 21 2014]
Google’s Singhal Reflects on the Top Search Mil... [Published Search Engine Watch Blog - Aug 20 2014]
Online PR: Should You Pitch or Ignore These 6 H... [Published Search Engine Watch Blog - Aug 20 2014]
How to Properly Analyze Ad Text Performance [Published Search Engine Watch Blog - Aug 20 2014]
Google Wages War on European Link Scheme Networks [Published Search Engine Watch Blog - Aug 19 2014]
Seth Godin’s Squidoo Acquired by HubPages [Published Search Engine Watch Blog - Aug 19 2014]
Google AdWords Launches Website Call Conversions [Published Search Engine Watch Blog - Aug 19 2014]
The Content Hack That Will Unlock 100 Years of ... [Published Search Engine Watch Blog - Aug 19 2014]
What Marketing Executives Say About Content Tar... [Published Search Engine Watch Blog - Aug 19 2014]
The Telegraph Mysteriously Removes "Right to Be... [Published Search Engine Watch Blog - Aug 18 2014]
Yahoo Recovers From Search Share Low in June [Published Search Engine Watch Blog - Aug 18 2014]
Goodbye, Exact and Phrase Match Keywords. Now W... [Published Search Engine Watch Blog - Aug 18 2014]
Survey Says: Stop Making Assumptions About Your... [Published Search Engine Watch Blog - Aug 18 2014]
Link Building: The Art of Persuasion [Published Search Engine Watch Blog - Aug 18 2014]
Bing Ads "Top Movers" Report Gives the "Why" Be... [Published Search Engine Watch Blog - Aug 15 2014]
Optimizing Search and Digital Marketing With Mu... [Published Search Engine Watch Blog - Aug 15 2014]
3 Ways to Dig Deeper for Bigger Paid Search Suc... [Published Search Engine Watch Blog - Aug 15 2014]
3 Reasons Why the Little Things Matter [Published Search Engine Watch Blog - Aug 15 2014]
Mobile App Metrics: Attributed Install vs. Assi... [Published Search Engine Watch Blog - Aug 15 2014]
Bing Search Gets Conversational [Published Search Engine Watch Blog - Aug 14 2014]
Microsoft Tests Specialized Chips for Increased... [Published Search Engine Watch Blog - Aug 14 2014]
7 Things That Will Improve Your SEO More Than SSL [Published Search Engine Watch Blog - Aug 14 2014]
Is That Directory Link Unnatural? [Published Search Engine Watch Blog - Aug 14 2014]
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sort by: Date | Relevance
Close Variant Matching – 3 Important Points to ... [Published Search Engine Watch Blog - 2 hours ago]
Here are three changes about the close variant change that you should keep in mind, and what you need to know in order to prepare ahead of time. ...
Why Facebook’s New Cross-Device Tracking Tool I... [Published Search Engine Watch Blog - 4 hours ago]
Advertisers who want to understand the role of different devices leading to conversions are able to do it with Facebook’s new cross-device reporting tool. ...
Greggs Falls Victim to Google Search Image Gaffe [Published Search Engine Watch Blog - 6 hours ago]
The bakery brand offered the search engine donuts to fix the problem and created a Twitter hashtag to go along with its request. ...
Google, YouTube See Uptick in 2014 Back-to-Scho... [Published Search Engine Watch Blog - 20 hours ago]
Back-to-school searches on Google grew 45 percent year-over-year while searches for "back to school haul" and "dorm hauls" on YouTube are also up. ...
Google AdWords Incorporates Focused Bid Automat... [Published Search Engine Watch Blog - 22 hours ago]
Google has added an update to streamline the management of multiple campaigns and a tool that enables advertisers to better target their customers. ...
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