Publication: Web windows

First reported May 14 2013 - Updated May 14 2013 - 1 reports

Online advertising soars ahead in UK

Posted May 14th, 2013 by Web Windows Editor & filed under Web Windows News.According to the latest figures compiled by the trade body Warc and the Advertising Association, total advertising expenditure is expected to grow by 2.7 per cent this year and ... [Published Web windows - May 14 2013]
First reported May 08 2013 - Updated May 08 2013 - 1 reports

Online advertising needs to be more targeted

Posted May 8th, 2013 by Web Windows Editor & filed under Web Windows News.A new research from WeSEE, the ad and content classification company, shows that half of UK consumers find online advertising targeting too simplistic – the figure rises to 70 per ... [Published Web windows - May 08 2013]
First reported Apr 29 2013 - Updated Apr 29 2013 - 1 reports

Smartphones drive UK online ad revenue past £5bn

Posted April 29th, 2013 by Web Windows Editor & filed under Web Windows News.A new report states that advertising revenue from UK smartphones grew at 10 times the rate of other online platforms in 2012.Although this sub sector is relatively new, it now ... [Published Web windows - Apr 29 2013]
First reported Apr 19 2013 - Updated Apr 19 2013 - 1 reports
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Facebook introduces CPA advertising model

Posted April 19th, 2013 by Web Windows Editor & filed under Web Windows News.Facebook has recently introduced a cost-per-action (CPA) model for advertisers. This new models allows advertisers more control over what they bid and pay for when advertising ... [Published Web windows - Apr 19 2013]

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Online advertising soars ahead in UK [Published Web windows - May 14 2013]
Online advertising needs to be more targeted [Published Web windows - May 08 2013]
Smartphones drive UK online ad revenue past £5bn [Published Web windows - Apr 29 2013]
Facebook introduces CPA advertising model [Published Web windows - Apr 19 2013]
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