Wheaties

Type: Product
Name: Wheaties
First reported 4 hours ago - Updated 20 mins ago - 1 reports

How Your Cereal Causes Climate Change

One of the world's largest food companies says it's about to take a big bite out of global warming.General Mills, maker of Cheerios, Cinnamon Toast Crunch, and Wheaties, said Monday that it will set a target to limit air pollution throughout its entire ... [Published National Journal - 4 hours ago]
First reported Jul 21 2014 - Updated Jul 21 2014 - 1 reports

Kacy Cantanzaro: Taking It One Peg At A Time To Reach The Top

Dr. Sonu Ahluwalia: Breast Cancer & HIV Diagnosis Dr. Sonu Ahluwalia: Breast Cancer & HIV DiagnosisUpdated: Monday, July 21 2014 11:52 AM EDT 2014-07-21 15:52:53 GMTMany women diagnosed with breast cancer in recent years have chosen to have their other, ... [Published KTTV Fox 11 - Jul 21 2014]
First reported Jul 20 2014 - Updated Jul 20 2014 - 1 reports

Decisions, decisions: clean-up on Aisle 5

I hate to grocery shop. When I grew up, my parents owned a grocery store, so I had no connection to cruising the aisles to shop. I didn't realize how lucky I was. Shopping for food and household goods today has become so complicated.It used to be a grab-n-go ... [Published Medford Mail Tribune - Jul 20 2014]
Entities: Oat, Grocery Store, Wheaties
First reported Jul 10 2014 - Updated Jul 10 2014 - 1 reports

General Mills is Banking On New Flavors, Products and Grumpy Cat to Boost Sales

General Mills says it’s going to try hard to revive US cereal sales , but the CPG giant isn’t going to be content with re-inventing the wheel: The company also is investing heavily in a variety of other new products , in marketing to Millennials  and ... [Published Brandchannel.com - Jul 10 2014]
First reported Jul 10 2014 - Updated Jul 10 2014 - 1 reports

What Kind of Church to the "Nones" Are You?

Much attention has been given to the rise of the nones and rightly so. They are currently the single fastest-growing religious group of our time and currently represent 20% of the population. This person needs someone or something to facilitate the process ... [Published Crosswalk - Jul 10 2014]
First reported Jul 09 2014 - Updated Jul 09 2014 - 1 reports

Jay Gould: Flush with Success as America’s Toilet CEO

7/8/2014 Source: www.fortune.comThe marketing stalwart is successfully lending his branding expertise to the ultimate in unsexy: the American toilet.The marketing stalwart is successfully lending his branding expertise to the ultimate in unsexy: the American ... [Published American Standard - Jul 09 2014]
First reported Jul 08 2014 - Updated Jul 08 2014 - 1 reports

Work Out & Help KTM’s Ryan Dungey Get Featured on a Wheaties Box

Wheaties NEXT ChallengeWith your help, Ryan Dungey can become the first-ever Motocross star to be featured on the iconic Wheaties cereal box.This is possible through the Wheaties NEXT Challenge. The cereal company has teamed up with MapMyFitness, the ... [Published Ultimate Motorcycling - Jul 08 2014]
First reported Jul 07 2014 - Updated Jul 07 2014 - 1 reports

Those who fight floods deserve to be honored

To the best of my knowledge:** Patrick Van Nevel is one of life's good guys. A native of Belgium, Van Nevel, a longime Quad-Cities banker, watched the recent United States vs. Belgium World Cup soccer match with a conflicted heart. His native country ... [Published Quad-Cities Online - Jul 07 2014]
First reported Jul 02 2014 - Updated Jul 02 2014 - 1 reports

Serving Breakfast Of Champions To Next Generation

In a promotion that is to begin on Tuesday, Wheaties will try to tap into three affinities of younger consumers—working out, technology, and nontraditional sports—while offering a prize rooted in its heritage: a chance to appear nationally on the Wheaties ... [Published CMO.com - Jul 02 2014]
Entities: Wheaties, Sport
First reported Jul 02 2014 - Updated Jul 02 2014 - 2 reports

MapMyFitness users can literally vote with their feet for the next face of Wheaties

Wheaties might be the only cereal where the box is more famous than the food inside. Since the 1930s, the front of the “breakfast of champions” box has been dedicated to a sports star of the day, including the likes of Lou Gehrig, Michael Jordan, and ... [Published Mobihealthnews - Jul 02 2014]
First reported Jul 01 2014 - Updated Jul 01 2014 - 3 reports

Sports Fans to Elect America's NEXT Wheaties Box Champion

Five elite athletes compete for honor ... [Published Vision Monday - Jul 01 2014]
Entities: Wheaties, Sport
First reported Jul 01 2014 - Updated Jul 01 2014 - 1 reports

Advertising: General Mills Is Serving Wheaties, the Breakfast of Champions, to Younger Consumers

In a new promotional effort, the brand is trying to tap into three affinities of younger consumers — working out, technology and nontraditional sports. ... [Published Media Decoder - Jul 01 2014]

Quotes

"Today General Mills has taken a bold step to be an industry leader in addressing the clear and present threat climate change poses to our food system" Monique van Zijl, the campaign manager for Oxfam's Behind the Brands campaign, said in a statement...
...This week another Breitbart article promoted by the Drudge Report received 5,653 comments. This article was, "Sarah Palin drives a stake through heart of 'True Blood' producers."
...She compared the labels with me, and then suddenly pointed to a shelf above us and said, "This is what many people buy who are seeking healthy alternatives."
"Some of the plates are selling extremely well and we are optimistic the others will also prove to be popular with their supporters" Morgan s email read

More Content

All (73) | News (55) | Reports (0) | Blogs (17) | Audio/Video (0) | Fact Sheets (1) | Press Releases (0)
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How Your Cereal Causes Climate Change [Published National Journal - 4 hours ago]
Brad Rock: BYU, Utah — married for eternity [Published Deseret Morning News - Jul 27 2014]
Drudge Report links revive 'Sarah Palin Mania' [Published Examiner.com - Jul 25 2014]
Kacy Cantanzaro: Taking It One Peg At A Time To... [Published KTTV Fox 11 - Jul 21 2014]
Best-Kept Secrets: Northern Piedmont counties r... [Published Raleigh News & Observer - Jul 21 2014]
Wilson High Principal Pete Cahall: ‘It’s time t... [Published Washington Post - Jul 21 2014]
Decisions, decisions: clean-up on Aisle 5 [Published Medford Mail Tribune - Jul 20 2014]
The Love Dogs to play Woburn’s Horn Pond Summer... [Published Wicked Local Woburn - Jul 18 2014]
Know Plans gives Auerbach-Abrams big win [Published U-T San Diego - Jul 18 2014]
Less than 25% of Wheat Kings plates sold so far [Published Brandon Sun - Jul 17 2014]
The weight is over for Sherriff [Published Noodls - Jul 17 2014]
Toilet Talk: 5 Questions with Jay Gould, CEO of... [Published Brandchannel.com - Jul 16 2014]
General Mills is Banking On New Flavors, Produc... [Published Brandchannel.com - Jul 10 2014]
What Kind of Church to the "Nones" Are You? [Published Crosswalk - Jul 10 2014]
Jay Gould: Flush with Success as America’s Toil... [Published American Standard - Jul 09 2014]
Work Out & Help KTM’s Ryan Dungey Get Featured ... [Published Ultimate Motorcycling - Jul 08 2014]
ESPN's Body Issue, featuring Marshawn Lynch, no... [Published Seattle Times - Jul 08 2014]
Top 10 mobile in-store activations from the fir... [Published Mobile Commerce Daily - Jul 07 2014]
Jay Gould: Flush with success as America’s toil... [Published Fortune - Jul 07 2014]
Those who fight floods deserve to be honored [Published Quad-Cities Online - Jul 07 2014]
Pamplin Beauty Crowned Miss Va. [Published Southside Messenger - Jul 04 2014]
READER SUBMITTED: Grit 'N Wit Is Not Your Typic... [Published Hartford Courant - Jul 03 2014]
Serving Breakfast Of Champions To Next Generation [Published CMO.com - Jul 02 2014]
MapMyFitness users can literally vote with thei... [Published Mobihealthnews - Jul 02 2014]
Wheaties hands over packaging design via MapMyF... [Published Mobile Marketer - Jul 02 2014]
General Mills recruits Grumpy Cat, MapMyFitness... [Published Business First of Buffalo - Jul 01 2014]
Sports Fans to Elect America's NEXT Wheaties Bo... [Published Vision Monday - Jul 01 2014]
Sports Fans to Elect America's NEXT Wheaties Bo... [Published ADVFN UK - Jul 01 2014]
Sports Fans to Elect America's NEXT Wheaties Bo... [Published PR Newswire: Consumer Products & Retail - Jul 01 2014]
Advertising: General Mills Is Serving Wheaties,... [Published Media Decoder - Jul 01 2014]
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Sports Fans to Elect America's NEXT Wheaties Bo... [Published PR Newswire: Consumer Products & Retail - Jul 01 2014]
MINNEAPOLIS, July 1, 2014 /PRNewswire/ -- For the first time in the 80-year history of the brand, Wheaties will offer America the opportunity to select the next elite athlete to be featured nationally on the iconic Wheaties box. Kicking off today ...
Advertising: General Mills Is Serving Wheaties,... [Published Media Decoder - Jul 01 2014]
In a new promotional effort, the brand is trying to tap into three affinities of younger consumers — working out, technology and nontraditional sports. ...
Is Your Cereal Giving You a Vitamin Overdose? [Published Blue Marble Feed | Mother Jones - Jun 24 2014]
Those bran flakes with "original antioxidants" or "extra vitamin A"? You might be better off without the added nutrients. A report released on Tuesday by the Environmental Working Group (EWG) found that cereals and snack bars that have been fortified ...
From Swam to Swim Again: 4 Takeaways from Phelp... [Published Wall St. Cheat Sheet - Apr 26 2014]
Source: jdlasica, Flickr Remember when Michael Phelps quietly retired from swimming? Yeah, he doesn’t either. The most decorated Olympian in the history of the Olympics came back from losing children’s games to children to race in the 100 meter ...
General Mills reverses course after criticism [Published AdBanks.net - Apr 21 2014]
General Mills, whose portfolio of food products include Cheerios, has walked back a controversial change to its legal terms br /> General Mills has scrapped a controversial change to its fine print. Last week, the company posted new legal ...
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